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The mitigating effect of matching regulatory focus with arousal‐inducing stimuli in service failure situations
Das, Gopal; Roy, Rajat; Spence, Mark T. - In: Psychology & Marketing 37 (2020) 10, pp. 1420-1432
Persistent link: https://www.econbiz.de/10012273783
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Social selling cues : the dynamics of posting numbers viewed and bought on customers' purchase intentions
Das, Gopal; Spence, Mark T.; Agarwal, James - In: International journal of research in marketing : IJRM ; … 38 (2021) 4, pp. 994-1016
Persistent link: https://www.econbiz.de/10013191818
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Retailing and emergent technologies
Grewal, Dhruv; Gauri, Dinesh Kumar; Das, Gopal; … - In: Journal of business research : JBR 134 (2021), pp. 198-202
Persistent link: https://www.econbiz.de/10012643740
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Online group buying behavior : a study of experiential versus material purchases
Agarwal, James; Das, Gopal; Spence, Mark T. - In: Psychology & marketing 39 (2022) 10, pp. 1946-1963
Persistent link: https://www.econbiz.de/10013465131