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~person:"Steenkamp, Jan-Benedict E. M."
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Steenkamp, Jan-Benedict E. M.
Dekimpe, Marnik G.
35
Geyskens, Inge
34
Gielens, Katrijn
17
Deleersnyder, Barbara
15
Jong, Martijn G. de
6
Kumar, Nirmalya
6
Kushwaha, Tarun
6
Steenkamp, Jan-Benedict
6
Wuyts, Stefan
6
Gijsbrechts, Els
5
Heerde, Harald J. van
5
Steenkamp, Jan-Benedict E.M.
5
Baumgartner, Hans
4
Burgess, Steven M.
4
Hanssens, Dominique M.
4
Koll, Oliver
4
Lamey, Lien
4
Nijs, Vincent R.
4
Alden, Dana
3
Batra, Rajeev
3
Fox, Jean-Paul
3
Gijsenberg, Maarten J.
3
Hofstede, Frenkel ter
3
Kalaignanam, Kartik
3
Keller, Kristopher Oliver
3
Krishnan, Rekha
3
Raassens, Néomie
3
Ter Braak, Anne
3
Trijp, Hans van
3
Tuli, Kapil R.
3
Van de Gucht, Linda M.
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Wedel, Michel
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Ailawadi, Kusum L.
2
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2
Ewijk, Bernadette J. van
2
Leeflang, Peter
2
Maydeu-Olivares, Albert
2
Pauwels, Koen
2
Rajavi, Koushyar
2
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MO
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ECONIS (ZBW)
79
RePEc
8
OLC EcoSci
6
Showing
1
-
10
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93
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1
The effectiveness of contractual and trust-based governance in strategic alliances under behavioral and environmental uncertainty
Krishnan, Rekha
;
Geyskens, Inge
;
Steenkamp, …
- In:
Strategic management journal
37
(
2016
)
12
,
pp. 2521-2542
Persistent link: https://www.econbiz.de/10011578063
Saved in:
2
A review and evaluation of meta-analysis practices in management research
Geyskens, Inge
;
Krishnan, Rekha
;
Steenkamp, …
- In:
Journal of management : JOM
35
(
2009
)
2
,
pp. 393-419
Persistent link: https://www.econbiz.de/10003829969
Saved in:
3
Transaction cost economics and the roles of national culture : a test of hypotheses based on Inglehart and Hofstede
Steenkamp, Jan-Benedict E. M.
;
Geyskens, Inge
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
2
,
pp. 252-270
Persistent link: https://www.econbiz.de/10009524893
Saved in:
4
What makes consumers willing to pay a price premium for national brands over private labels?
Steenkamp, Jan-Benedict E. M.
;
Heerde, Harald J. van
; …
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 1011-1024
Persistent link: https://www.econbiz.de/10008796596
Saved in:
5
Global brand strategy : world-wise marketing in the age of branding
Steenkamp, Jan-Benedict E. M.
-
2017
Persistent link: https://www.econbiz.de/10011523442
Saved in:
6
How global brands create firm value : the 4V model
Steenkamp, Jan-Benedict E. M.
- In:
International marketing review
31
(
2014
)
1
,
pp. 5-29
Persistent link: https://www.econbiz.de/10010253940
Saved in:
7
The future of the marketing department at business schools
Steenkamp, Jan-Benedict E. M.
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
2
,
pp. 169-172
Persistent link: https://www.econbiz.de/10011844763
Saved in:
8
What is holding private label back in the United States and in emerging markets?
Steenkamp, Jan-Benedict E. M.
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 56-69
Persistent link: https://www.econbiz.de/10014527075
Saved in:
9
Mixture model analysis of complex samples
Wedel, Michel
;
Hofstede, Frenkel ter
;
Steenkamp, …
-
1997
Persistent link: https://www.econbiz.de/10000966809
Saved in:
10
Value priorities and consumer behavior in a transitional economy : the case of South Africa
Burgess, Steven M.
;
Steenkamp, Jan-Benedict E. M.
-
1998
Persistent link: https://www.econbiz.de/10000992721
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