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~person:"Stremersch, Stefan"
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Stremersch, Stefan
Venkataraman, S.
79
Franses, Ph.H.B.F.
48
Stremersch, S.
42
Bosch, F.A.J. van den
29
Krug, B.
28
Thurik, A.R.
27
Pau, L-F.
26
Volberda, H.W.
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Hendrikse, G.W.J.
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Koster, M.B.M. de
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Dekimpe, M.G.
21
Kaymak, Uzay
21
Verhoef, P.C.
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Frenk, J.B.G.
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Post, G.T.
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Jong, A. de
19
Dolfsma, W.A.
18
Nooteboom, B.
17
Waltman, L.R.
17
Dekker, R.
16
Wagelmans, A.P.M.
16
Eck, N.J.P. van
15
Kroon, L.G.
15
Knippenberg, D.L. van
14
Magala, S.J.
14
Venkataraman, Sankaran
14
Wierenga, B.
14
Bloemhof-Ruwaard, J.M.
13
Camacho, Nuno
13
Donkers, A.C.D.
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Fleischmann, M.
13
Fok, D.
13
Heck, H.W.G.M. van
13
Huisman, R.
13
Nunen, J.A.E.E. van
13
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12
Boselie, J.P.E.F.
12
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12
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19
ERIM report series research in management
18
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9
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
MSI reports : working paper series
4
Innovation and marketing in the pharmaceutical industry : emerging practices, research, and policies
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ECONIS (ZBW)
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Vertical marketing systems for complex products : a triadic perspective
Wuyts, Stefan
;
Stremersch, Stefan
;
Van Den Bulte, Christophe
-
2008
Persistent link: https://www.econbiz.de/10003727669
Saved in:
2
The debate on influencing doctors' decisions : are drug characteristics the missing link?
Venkataraman, Sriram
(
contributor
); …
-
2007
Persistent link: https://www.econbiz.de/10003650565
Saved in:
3
Health and marketing : the emergence of a new field of research
Stremersch, Stefan
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
4
,
pp. 229-233
Persistent link: https://www.econbiz.de/10003793480
Saved in:
4
Special issue: Marketing and health
Stremersch, Stefan
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003793716
Saved in:
5
Marketing of the life sciences : a new framework and research agenda for a nascent field
Stremersch, Stefan
;
Van Dyck, Walter
- In:
Journal of marketing
73
(
2009
)
4
,
pp. 4-30
Persistent link: https://www.econbiz.de/10003860851
Saved in:
6
The effect of superstar software on hardware sales in system markets
Binken, Jeroen L. G.
;
Stremersch, Stefan
- In:
Journal of marketing
73
(
2009
)
2
,
pp. 88-104
Persistent link: https://www.econbiz.de/10003820608
Saved in:
7
Sales growth of new pharmaceuticals across the globe : the role of regulatory regimes
Stremersch, Stefan
;
Lemmens, Aurélie
- In:
Marketing science : the marketing journal of the …
28
(
2009
)
4
,
pp. 690-708
Persistent link: https://www.econbiz.de/10003885016
Saved in:
8
Modeling global spillover of new product takeoff
Everdingen, Yvonne Maria van
;
Fok, Dennis
;
Stremersch, …
- In:
Journal of marketing research : JMR
46
(
2009
)
5
,
pp. 637-652
Persistent link: https://www.econbiz.de/10003896218
Saved in:
9
Indirect network effects in new product growth
Stremersch, Stefan
;
Tellis, Gerard J.
;
Franses, Philip Hans
-
2007
Persistent link: https://www.econbiz.de/10003484690
Saved in:
10
Modeling global spill-over of new product takeoff
Everdingen, Yvonne Maria van
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10008662387
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