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~person:"Summers, John O."
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Summers, John O.
Darley, William K.
41
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18
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7
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Journal of the Academy of Marketing Science
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An Assessment of Country of Origin Effects under Alternative Presentation Formats
Lim, Jeen-Su
;
Darley, William K.
;
Summers, John O.
- In:
Journal of the Academy of Marketing Science
22
(
1994
)
3
,
pp. 274-282
Persistent link: https://www.econbiz.de/10006155371
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