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~person:"Swilley, Esther"
~subject:"Konsumentenverhalten"
~subject:"Social Web"
~subject:"USA"
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Konsumentenverhalten
Social Web
USA
Consumer behaviour
3
United States
3
Internet marketing
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Online-Marketing
2
Altruism
1
Altruismus
1
Austauschtheorie
1
Corporate reputation
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Credibility
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Dienstleistung
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Dienstleistungsmarketing
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Distribution channel
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E-commerce
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Electronic Commerce
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Empirical method
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Empirische Methode
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Feiertag
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Firmenimage
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Fundraising
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Geschenk
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Gifts
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Glaubwürdigkeit
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Holiday
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Marketing theory
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Marketingtheorie
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Online retailing
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Online-Handel
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Services marketing
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Social exchange theory
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Vertriebsweg
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Swilley, Esther
Goldsmith, Ronald E.
35
Flynn, Leisa Reinecke
10
Clark, Ronald A.
6
Pagani, Margherita
4
Hofacker, Charles F.
3
Goldsmith, Elizabeth B.
2
Lafferty, Barbara A.
2
Lu, Xiaojing
2
Andrews MacLelland, Melinda
1
Bacile, Todd J.
1
Bolander, Willy
1
Bonn, Mark Andrew
1
Bridges, Eileen
1
Brusco, Michael J.
1
Goldsmith, Roland
1
Hauteville, François d'
1
Hochstein, Bryan
1
Hofacker, Charles
1
Kilsheimer, Jacqueline C.
1
Kim, Daekwan
1
Litvin, Stephen W.
1
McMahon, Dave
1
Montford, William J.
1
Pagani, Marghertia
1
Pan, Bing
1
Peloza, John
1
Perracchio, Andrea
1
Pillai, Kishore Gopalakrishna
1
Plouffe, Christopher R.
1
Pollitte, Wesley
1
Ramirez, Edward
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Stacey, E. Craig
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Tsiotsou, Rodoula H.
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Zboja, James J.
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International journal of electronic marketing and retailing : IJEMR
2
Journal of retailing and consumer services
1
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ECONIS (ZBW)
3
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Black Friday and Cyber Monday : understanding consumer intentions on two major shopping days
Swilley, Esther
;
Goldsmith, Ronald E.
- In:
Journal of retailing and consumer services
20
(
2013
)
1
,
pp. 43-50
Persistent link: https://www.econbiz.de/10009702212
Saved in:
2
Assessing the impact of corporate credibility and technology acceptance on online shopping
Swilley, Esther
;
Goldsmith, Ronald E.
- In:
International journal of electronic marketing and …
1
(
2006/07
)
3
,
pp. 199-216
Persistent link: https://www.econbiz.de/10003472024
Saved in:
3
The role of involvement and experience with electronic commerce in shaping attitudes and intentions toward mobile commerce
Swilley, Esther
;
Goldsmith, Ronald E.
- In:
International journal of electronic marketing and …
1
(
2006/07
)
4
,
pp. 370-384
Persistent link: https://www.econbiz.de/10003543565
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