//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Vigneron, Franck"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Luxury Brand Perception for an...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand management
1
Consumer behaviour
1
Fashion
1
Gesellschaft
1
Konsumentenverhalten
1
Luxury goods
1
Luxusgüter
1
Markenführung
1
Mode
1
Society
1
brand desirability
1
fashion equity
1
luxury brands
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
2
Author
All
Vigneron, Franck
Fonrouge, Cecile
18
Ayerbe, Cécile
2
Bornard, Fabienne
2
Pham, Mélanie
2
Valette-Florence, Pierre
2
Levratto, Nadine
1
Tessier, Luc
1
more ...
less ...
Published in...
All
Psychology & Marketing
1
Psychology & marketing
1
Source
All
ECONIS (ZBW)
1
Other ZBW resources
1
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Luxury brand desirability and fashion equity : The joint moderating effect on consumers’ commitment toward luxury brands
Pham, Mélanie
;
Valette-Florence, Pierre
;
Vigneron, Franck
- In:
Psychology & Marketing
35
(
2018
)
12
,
pp. 902-912
Persistent link: https://www.econbiz.de/10012083927
Saved in:
2
Luxury brand desirability and fashion equity : the joint moderating effect on consumers' commitment toward luxury brands
Pham, Mélanie
;
Valette-Florence, Pierre
;
Vigneron, Franck
- In:
Psychology & marketing
35
(
2018
)
12
,
pp. 902-912
Persistent link: https://www.econbiz.de/10011970109
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->