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Do Descriptive Menu Labels Bias a Person's Taste?

Wansink, Brian; Painter, James; van Ittersum, Koert - 2017

Can a dietician change the taste of a food by changing its name? While research on labeling has focused on nutritional labels, health labels, and warning labels, little has examined how descriptive menu labels influence perceptions toward foods. Descriptive labels might add a positive halo to a...

Persistent link: https://www.econbiz.de/10014130396

Choice under restrictions

Botti, Simona; Broniarczyk, Susan M.; Häubl, Gerald; … - 2008

Nearly every decision a person makes is restricted in some way. While we are painfully aware of some of these …

Persistent link: https://www.econbiz.de/10011566394

Existing food habits and recent choices lead to disregard of food safety announcements

Cao, Ying; Just, David; Turvey, Calum Greig; Wansink, Brian - In: Canadian journal of agricultural economics : CJAE 63 (2015) 4, pp. 491-511

Persistent link: https://www.econbiz.de/10011453857

The impact of supertasters on taste test and marketing outcomes : how an innate characteristic shapes taste, preference, experience, and behavior

LaTour, Kathryn A.; LaTour, Michael S.; Wansink, Brian - In: Journal of advertising research 58 (2018) 2, pp. 240-254

Persistent link: https://www.econbiz.de/10011885020

Smart shopping carts : how real-time feedback influences spending

Ittersum, Koert van; Wansink, Brian; Pennings, Joost M. E. - In: MSI reports : working paper series (2011) 4, pp. 105-142

Persistent link: https://www.econbiz.de/10009559369

Smart shopping carts : how real-time feedback influences spending

Ittersum, Koert van; Wansink, Brian; Pennings, Joost M. E. - In: Journal of marketing 77 (2013) 6, pp. 21-36

Persistent link: https://www.econbiz.de/10010203379

Better moods for better eating? : how mood influences food choice

Gardner, Meryl P.; Wansink, Brian; Kim, Junyong; Park, … - In: Journal of consumer psychology : JCP : the official … 24 (2014) 3, pp. 320-335

Persistent link: https://www.econbiz.de/10010403237

Why are the inventory estimates of shoppers so biased? : A psychophysical model of household inventory estimations

Chandon, Pierre (contributor); Wansink, Brian (contributor) - 2005 - Rev

Persistent link: https://www.econbiz.de/10003364419

Why are the inventory estimates of shoppers so biased? : Reference, size, and salience biases in household inventory estimations

Chandon, Pierre (contributor); Wansink, Brian (contributor) - 2005 - Rev

Persistent link: https://www.econbiz.de/10003364672

The sound of cooperation : musical influences on cooperative behavior

Kniffin, Kevin M.; Yan, Jubo; Wansink, Brian; Schulze, … - In: Journal of organizational behavior : OB ; the internat. … 38 (2017) 3, pp. 372-390

Persistent link: https://www.econbiz.de/10011700459