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White, Tiffany
Thorbjørnsen, Helge
39
Dahlén, Micael
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Getting too personal: Reactance to highly personalized email solicitations
White, Tiffany
;
Zahay, Debra
;
Thorbjørnsen, Helge
; …
- In:
Marketing Letters
19
(
2008
)
1
,
pp. 39-50
Persistent link: https://www.econbiz.de/10005680453
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