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Wiertz, Caroline
Paul, Michael
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Toward a theory of repeat purchase drivers for consumer services
Paul, Michael
;
Hennig-Thurau, Thorsten
;
Gremler, Dwayne D.
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
2
,
pp. 215-237
Persistent link: https://www.econbiz.de/10003851360
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2
Toward a theory of repeat purchase drivers for consumer services
Paul, Michael
;
Hennig-Thurau, Thorsten
;
Gremler, Dwayne D.
- In:
Journal of the Academy of Marketing Science
37
(
2009
)
2
,
pp. 215-237
Persistent link: https://www.econbiz.de/10008238814
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