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The use of 360-degree virtual tours to promote mountain walking tourism : stimulus-organism-response model
Wu, Xiaohong; Lai, Ivan K. W. - In: Information technology & tourism 24 (2022) 1, pp. 85-107
Persistent link: https://www.econbiz.de/10013164654
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Identifying the response factors in the formation of a sense of presence and a destination image from a 360-degree virtual tour
Wu, Xiaohong; Lai, Ivan K. W. - In: Journal of destination marketing & management 21 (2021), pp. 1-17
Persistent link: https://www.econbiz.de/10013041362
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The psychological premise of spatial presence in 360° virtual tours: the role of the spatial situation in first-time and repeat users
Wu, Xiaohong; Lai, Ivan Ka Wai - In: Journal of Hospitality and Tourism Technology 14 (2023) 4, pp. 523-539
Purpose This study aims to construct a two-step model to examine how passive (mental imagery and immersion) and active …
Persistent link: https://www.econbiz.de/10014874128
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The acceptance of augmented reality tour app for promoting film-induced tourism: the effect of celebrity involvement and personal innovativeness
Wu, Xiaohong; Lai, Ivan Ka Wai - In: Journal of Hospitality and Tourism Technology 12 (2021) 3, pp. 454-470
Purpose The purpose of this paper is to examine the factors that influence mainland Chinese film tourists’ behavioural intention in accepting an augmented reality (AR) feature film character-related tour APP (an IfilmAR-tour-APP) based on an extension of unified theory of acceptance and use of...
Persistent link: https://www.econbiz.de/10014874091