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Advertising repetition and placement issues in on-line environments
Yaveroglu, Idil; Donthu, Naveen - In: Journal of advertising : official publication of the … 37 (2008) 2, pp. 31-43
Persistent link: https://www.econbiz.de/10003732314
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Evaluating the efficiency of Internet banner advertisements
Lohtia, Ritu; Donthu, Naveen; Yaveroglu, Idil - In: Journal of business research : JBR 60 (2007) 4, pp. 365-370
Persistent link: https://www.econbiz.de/10003451427
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Evaluating the efficiency of Internet banner advertisements
Lohtia, Ritu; Donthu, Naveen; Yaveroglu, Idil - In: Journal of business research : JBR 60 (2007) 4, pp. 365-370
Persistent link: https://www.econbiz.de/10007603403
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Advertising Repetition and Placement Issues in On-Line Environments
Yaveroglu, Idil; Donthu, Naveen - In: International journal of advertising : the quarterly … 37 (2008) 2, pp. 31-45
Persistent link: https://www.econbiz.de/10009976353
Cover Image
Advertising Repetition and Placement Issues in On-Line Environments
Yaveroglu, Idil; Donthu, Naveen - In: Journal of advertising : official publication of the … 37 (2008) 2, pp. 31-44
Persistent link: https://www.econbiz.de/10008124547
Cover Image
Evaluating the efficiency of Internet banner advertisements
Lohtia, Ritu; Donthu, Naveen; Yaveroglu, Idil - In: Journal of Business Research 60 (2007) 4, pp. 365-370
Persistent link: https://www.econbiz.de/10005466078