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RazorGuard Inc., in collaboration with Winsell Inc., is looking to design a new ergonomically shaped and well economically researched razorblade handle. The male shaving accessories industry is primarily controlled by Gillette and Schick, RazorGuard and Winsell have expressed no interest in...
Persistent link: https://www.econbiz.de/10009480985
A prominent feature of the management ? and increasingly marketing ? literature is offering normative prescriptions to corporate strategists for maximizing profits. However, with few exceptions, the ethicality of various profit making strategies has not been analysed or debated. Building upon...
Persistent link: https://www.econbiz.de/10009434952
Möglichkeiten und Grenzen der Marktprozesstheorie (Österreichische Schule der Nationalökonomie) - eine Theorie, die die Rolle der …" - which emphasises the coordinating role of information (mostly via price-signals) in dynamic markets - as a general marketing-theory …. At first, this thesis describes different concepts and problems toward marketing and marketing-theory. Then …
Persistent link: https://www.econbiz.de/10009467120
The application of rational choice to non-market decision making has revolutionizedcomparative economics. A fruitful methodological symmetry now prevails in theanalysis of economic systems, emphasizing how their underlying institutions affectindividual incentives. Most importantly, comparative...
Persistent link: https://www.econbiz.de/10009458902
elds of growth anddevelopment may in fact serve as a guide for the remaking of business cycle theory.Drawing on a Kohn …'Driscoll (1977) and Leijonhufvud (1981), primarily with respect to discoordinationbusiness cycle theory and their explanation of … methodologically and theoretically better grounded. The rst essay traces the historyof growth theory and development up to the recent …
Persistent link: https://www.econbiz.de/10009458911
losses have disproportionately negative impact on local communities. Economists generally argue that free and unimpeded …
Persistent link: https://www.econbiz.de/10009475015
Universities represent a highly complex organizational structure that is beset with serious informational problems. A simplistic allocation rule based on university rankings is sometimes applied to fund disciplines/departments in order to promote efficiency. This study shows the pitfalls of...
Persistent link: https://www.econbiz.de/10009482131
It is somewhat common for heterodox economists to come to the defense of neoclassical microeconomic theory. This is due … to many reasons, but perhaps the commonest one is ignorance. It seems that most heterodox economists are not aware of the … many critiques or that as a collective they completely undermine neoclassical theory. The objective of the article is to …
Persistent link: https://www.econbiz.de/10009482282
current economic issues. This has implications for the acceptance of economic policy since these economists are apt to uphold … the interests of their employer. In contrast, academic economists suffer from a lack of recognition and reach in the media … generation of academic economists, in contrast to previous generations, is becoming reticent on matters of public policy. …
Persistent link: https://www.econbiz.de/10009484643