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considered an accepted chapter of marketing theory. However, consumer response to many socially-conscious products never met … expectations - prompting marketing researchers to re-examine the assumptions underpinning the societal marketing theory. One such … between consumer societal knowledge and the purchase of socially-conscious products. However, the few studies which have …
Persistent link: https://www.econbiz.de/10009438165
Šio magistro darbo tikslas yra kosmetikos produktų vartotojų elgsena, bei jos teoriniai ir praktiniai aspektai. Pagrindinis tikslas šiame magistro darbe yra atlikti teorinius vartotojų elgsenos tyrimus, o taip pat mokslinius tyrimus vartotojų elgsenos "Biok Laboratorija" produktų ir...
Persistent link: https://www.econbiz.de/10009479321
his paper examines the relationships between consumers' country-level and product-level images of a country, and the equity they associate with a brand from that country, using canonical correlation analysis. Results from mall-intercept surveys conducted in an Australian state capital city...
Persistent link: https://www.econbiz.de/10009448545
intentions at the time of sale among timeshare owners. Most of the existing research has reported that consumers purchase … sought to answer the research question: Why do consumers purchase timeshare units?Using a grounded theory approach, this … of 2,079 timeshare consumer documents collected over an 18-month time period were analyzed. Sixteen timeshare purchase …
Persistent link: https://www.econbiz.de/10009458741
an attempt of this paper to investigate the influences of spirituality on willingness to purchase green products. The … and willingness to purchase green products. Data was collected via survey using self-reported questionnaires among … willingness to purchase green products. Malaysian Muslims make a difference only in spirituality while there is no difference …
Persistent link: https://www.econbiz.de/10011589567
.S. homeownership rate by investigating the effect of each factor on the housing and mortgage decisions. The second paper assesses how … credit crunch caused the recent decline in the homeownership rate in the U.S. To answer this question, I develop a life … bust: the proportionally larger decrease in homeownership among non-college educated households. The fade-out of …
Persistent link: https://www.econbiz.de/10009462845
Subprime mortgage lending has grown rapidly in recent years and with it, so have concerns about predatory lending. In response to evidence of predatory lending, most states have enacted new laws or expanded existing laws to address abuses in the subprime home loan market. The effect of these...
Persistent link: https://www.econbiz.de/10009484540
within a region and value-weight the resulting variables to test the theory in a regional context. Our positive finding on …
Persistent link: https://www.econbiz.de/10009441759
time-to-collision (TTC), distance, and rate of image expansion ( ROE), all of which have received empirical support. We …
Persistent link: https://www.econbiz.de/10009447903
random effects. In this paper, the long-term survivor mixture model is extended for the analysis of multivariate failure time …
Persistent link: https://www.econbiz.de/10009448034