The roles of business relationships and B2B communication in selected European agri-food chains are analyzed. Using survey data from 1,026 farmers, food processors and retailers in two commodity sectors (meat and cereals) and five different EU countries (Germany, United Kingdom, Ireland,...

Agrifood firms operate in a more global, saturated and competitive market than other manufacturing firms, and they have smaller size. These firms certainly need to define appropriate strategies related to accessing the international market and to investing in innovative activities. This two...

The production and use of biodiesel is an important alternative in Europe to diminish the emission of gases in order to fulfill the Kyoto protocol goals. Supported by the Common Agricultural Policy (CAP), the production of biodiesel has increased in Europe but the consumption is only of...

The provision of nutrition and health information on food labels is increasing as an industry and regulation answer to the growing consumer concern with diet-health relationships. Prior research has shown that the presence of this information on food labels is valued by consumers; however there...

The purpose of the paper is examining the potential implications for the UK sugar beet sector of the EU sugar regime reform. Although the reform has yet to be formalised, the initial proposals centre on price and quota cuts. Using panel data from the Farm Business Survey for England, the paper...

The elimination of the marketing quota system that regulated the peanut market since the 1930s has been accompanied by the emergence of marketing contracts between farmers and peanut buyers (mainly peanut shellers). Two types of contracts have been observed, forward contracts for delivery at...

The elimination of the marketing quota system that regulated the peanut market since the 1930s has been accompanied by the emergence of marketing contracts between farmers and peanut buyers (mainly peanut shellers). Two types of contracts have been observed, forward contracts for delivery at...

The purpose of this paper is to study the price behaviour of fresh produce at the retaillevel of two leading supermarkets, Tesco and Sainsbury, with the purpose of gainingknowledge about their interaction. We focus the study on six products from the freshfruits and vegetable group (i.e.,...

In December 2006 the Regulation (EC) No. 1924/2006 on the use of nutrition and health claims (NHCs) on foods was enacted in order to prevent consumer deception and to harmonise law within the EU. Against this background, this paper analyses the potential costs and benefits linked with NHCs and...

“Growing awareness among consumers about sustainability issues ‐ ranging from recycling to fair wages forworkers ‐ are starting to shape consumer buying patterns” (Partos 2009). Especially for conscious consumersethical and sustainable consumption are becoming mainstream.With regard to...