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Experience as a moderator of involvement and satisfaction on brand loyalty in a business-to-business setting 02-314R
Bennett, R.; Hartel, C. E. J.; McColl-Kennedy, J. R. - 2005
This paper examines the relative influence of two key antecedents of brand loyalty-satisfaction and involvement and the …, involvement with the service category will be more dominant in its influence on brand loyalty than satisfaction with the preferred … brand. Furthermore, it was found that experience moderated the influence of involvement and satisfaction on attitudinal …
Persistent link: https://www.econbiz.de/10009448097
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Experience as a moderator of involvement and satisfaction on brand loyalty in a business-to-business setting
Bennett, Rebekah; Hartel, Charmine E. J.; … - 2005
This paper examines the relative influence of two key antecedents of brand loyalty-satisfaction and involvement and the …, involvement with the service category will be more dominant in its influence on brand loyalty than satisfaction with the preferred … brand. Furthermore, it was found that experience moderated the influence of involvement and satisfaction on attitudinal …
Persistent link: https://www.econbiz.de/10009483325
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The Impact of Kinship on the Economic Dynamics of Transnational Networks: reflections on some South Asian developments
Ballard, Roger - 2001
Prepared for a Conference on Transnational Networks in Princeton in 2001, this paper explored the comparative dynamics of the trans-local networks which South Asian migrants from Mirpur (Pakistan), Jullundur (India) and Sylhet (Bangladesh) have constructed around themselves.
Persistent link: https://www.econbiz.de/10009468661
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Exploiting Social Semantics for Multilingual Information Retrieval
Sorg, Philipp - 2011
In this thesis we consider how user-generated content that is assembled by different popular Web portals can be exploited for Multilingual Information Retrieval. We define the knowledge that can be derived from such portals as Social Semantics. We present to approaches, Cross-lingual Explicit...
Persistent link: https://www.econbiz.de/10009434662
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Perceptions of privacy on Facebook
Warfel, Elizabeth A. - 2008
Information privacy in an information age is a paradoxical issue, especially with the recentinnovations of the Internet. Social networking sites collect a great deal of personal informationabout their users. Previous studies regarding both traditional and online commercial marketplaceprivacy...
Persistent link: https://www.econbiz.de/10009459145
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Online-Shopping
Gunther Held - 2009
Beispiel der gesetzlichen Krankenversicherung und ergänzt sie, indem sie den Einfluss des Involvement auf die Usability …
Persistent link: https://www.econbiz.de/10009466974
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Impact of Relational Marketing of Laptops: High Tech Product Adoptions in a Retail Setting
Bansod, Anirudha Vasant - 2011
involvement of consumer. A two-step structural equation modelling procedure was used as the primary statistical technique to test …
Persistent link: https://www.econbiz.de/10009480698
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Does anticipation training affect drivers' risk taking?
McKenna, F. P.; Horswill, M. S.; Alexander, J. L. - 2006
Skill and risk taking are argued to be independent and to require different remedial programs. However, it is possible to contend that skill-based training could be associated with an increase, a decrease, or no change in fisk-taking behavior. In 3 experiments, the authors examined the influence...
Persistent link: https://www.econbiz.de/10009448255
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A Revised Model of International Experience: The Relationship between International Experience, Adjustment, and Performance
Gulick, Lisa M. V. - 2010
, complexity, variety, cultural involvement, socialinvolvement, and work involvement. The elements of involvement—cultural, social …
Persistent link: https://www.econbiz.de/10009458910
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Happiness research (Glücksforschung) - eine Abkehr vom Materialismus
Ruckriegel, Karlheinz - 2007
„Stellen wir uns vor, an jedem Tag würde ein winzigesQuantum mehr Liebe, Vernunft, Klugheit aufscheinen.Menschen würden sich eine Spur aufmerksamerbehandeln. Liebende würden eine Nuanceliebevoller miteinander umgehen. Bürger würdensich ein winziges Stück weit kooperativer...
Persistent link: https://www.econbiz.de/10009463554