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This dissertation focuses on the effects of public intervention on the future-orientation of an economy by implementing an agent-based model designed to provide insight on certain causalities between the public sector and the innovativeness of an economy which can be inferred following the...
Persistent link: https://www.econbiz.de/10009482288
Markenführung soll den effektiven Einsatz von Marketingaktivitäten fördern und die Ebenen Konsumentenverhalten bzw. -einstellung …
Persistent link: https://www.econbiz.de/10009454910
The applicability of complex systems theory in economics is evaluated and compared with standard approaches to economic theorising based upon constrained optimisation. A complex system is defined in the economic context and differentiated from complex systems in physio-chemical and biological...
Persistent link: https://www.econbiz.de/10009479538
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Human Resource Management (HR) as is known today is argued to have started as an approach which took naissance early in the 1900s from both the scientific management approach and the human relation approach (Grobler, Warnish, and Hatfield, 2002:5). These two approaches were considered at the...
Persistent link: https://www.econbiz.de/10009447197
This paper analyses the branding strategy of a leading French food producer in the fast growing Chinese market. The company, Danone Group (DG), has long been operating internationally with success. However, like several multinational enterprises, its initial entry into China was a failure....
Persistent link: https://www.econbiz.de/10009465504
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Color poster with text, images, table, and graph.
Persistent link: https://www.econbiz.de/10009460850
This paper investigates customer perceptions on three key logistics outsourcing decisions: why to outsource, what to outsource and how to manage satisfaction within third party logistics providers (3PLs) partnerships. In addition to an analysis of the current literature, a Europe-wide postal and...
Persistent link: https://www.econbiz.de/10009463192
Every epoch seems to be characterized by a world view of what is good and desirable for society, and the present pursuit of development, and more recently sustainable development, reflects this world view. Consequently, despite the vast expansion in the world?s capacity to produce material goods...
Persistent link: https://www.econbiz.de/10009482049