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The Mobile Commerce Prospects: A Strategic Analysis of Opportunities in the Banking Sector
Tiwari, Rajnish; Buse, Stephan - 2007
Mobile Commerce has gained increasing acceptance amongst various sections of the society in previous years. The reasons for its growth can be traced back to technological and demographical developments that have influenced many aspects of the socio-cultural behaviour in today’s world. The need...
Persistent link: https://www.econbiz.de/10009429580
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Credibility of Collective Brand as a Source of Equity: An Empirical Application for Spanish Wine Market
Dopico, Domingo Calvo; Blazquez, F.; Tudoran, A. - 2009
The appearance of consumers groups increasingly concerned about the quality of food products, togetherwith an increasingly competitive environment and domestic saturated markets, has led companies to achievingdifferentiated quality. The wine sector is immersed in this situation. Valuation of...
Persistent link: https://www.econbiz.de/10009445955
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Influences on the perceived risk of purchasing online
Pires, Guilherme D.; Stanton, John; Eckford, Andrew; … - University of Newcastle; University of Western Sydney; … - 2004
This paper examines whether the perceived risk of online purchasing by consumers varies with the frequency of previous purchases, satisfaction with previous purchase experiences, the good/service orientation of an intended purchase and the level of purchase decision involvement required. No...
Persistent link: https://www.econbiz.de/10009482231
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The definition of rural area as a primary solution of its adequate development
Faltová Leitmanová, Ivana; Cudlínová, Eva; Jílek, Milan - 2012
The realistic approach to the rural development requires primarily a consensual definition of a rural area. The selection of tools to be applied and measures to be taken to influence rural areas as well as the setting up the institutional framework would be difficult without defining the object...
Persistent link: https://www.econbiz.de/10011315858
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Data confidentiality and reputation schemes in distributed information systems
Fischmann, Matthias - 2008
trust. The first is known as the database service provider problem: A database owner wants a database service provider (DSP … node that enters a P2P application network for the first time needs to trust the claimed observations of other nodes …
Persistent link: https://www.econbiz.de/10009467070
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Reputation in Multi Agent Systems and the Incentives to Provide Feedback
Heitz, Miriam; K?nig, Stefan - 2009
instead of giving rise to defective behavior are necessary to make the system work: trust and reputation mechanisms.This paper … examines different incentive mechanisms helping these trust and reputation mechanisms in eliciting users to report own …
Persistent link: https://www.econbiz.de/10009485601
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Markenführung in der Ernährungswirtschaft ; Brand Management in the Food Sector
Staack, Torsten - 2013
Persistent link: https://www.econbiz.de/10010353216
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Estimation of Actual and Potential Adoption Rates and Determinants of Improved Rice Variety Among Rice Farmers in Nigeria: The Case of NERICAs
Dontsop Nguezet, Paul Martin; Diagne, Aliou; Okoruwa, … - 2010
. NERICA awareness was found to be a major constraint to NERICA adoption in Nigeria. Several socioeconomic …/demographic characteristics were found to be important determinants of NERICA awareness and adoption. Among those factors are age, gender, major …
Persistent link: https://www.econbiz.de/10009443619
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Analisis Pengaruh Kualitas Produk Dan Pelayanan Terhadap Kesadaran Merek Pada Nasabah Bank Muamalat Indonesia Cabang Medan
Lubis, Irma Suryani - 2011
and services in relation to the impact on brand awareness.Primary data collection techniques with interviews … dependent variable on the level of confidence in ninety-five percent or = 0.05.The test results simultaneously test the first … hypothesis there is significant effect Antas quality products and service to the customers' brand awareness Bank Muamalat …
Persistent link: https://www.econbiz.de/10009464723