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INTRODUCTION. This chapter considers what we know, and what we might like to know about corporate philanthropy and community engagement. It does so particularly through a nonprofit marketing lens, that is, from the perspective of the nonprofit organization seeking mission revenue and resources...
Persistent link: https://www.econbiz.de/10009437688
advantageous for enterprises in agribusiness to pursue a corporate socialresponsibility (CSR) strategy. Based on a literature … review, we introduce a conceptual framework that providesinsights into the determinants of CSR and its effects, in particular … modifiedorganisms), the understanding of social responsibility by the agribusiness companies surveyed and the way CSR isintegrated into …
Persistent link: https://www.econbiz.de/10009445971
scholarly debate on the issue of corporate social responsibility (CSR). Despite that currently many frameworks are being … designed for CSR implementation, CSR still lacks an integrated development framework based on a process-view which focuses on … organizational capabilities necessary for CSR development. Therefore, the objective of this research is to develop an integrated …
Persistent link: https://www.econbiz.de/10009479227
As part of a broader commitment to corporate social responsibility and sustainable development, major minerals companies are developing and implementing a management systems approach to community relations. While the application of management systems to community relations represents an advance...
Persistent link: https://www.econbiz.de/10009448681
This report will outline a new framework for improved yields and increased sustainability in Sub-Saharan African smallholder agriculture. Given the failures of agricultural development aid and policy in the past, cross-sector collaboration among local farmer networks, national governments, and...
Persistent link: https://www.econbiz.de/10009429281
Die vorliegende Arbeit beschäftigt sich mit der Marktsättigung durch Low-Budget-Hotels.Dabei wird als Erstes auf die momentan vorherrschende Marktsituation eingegangen.Mit Hilfe der sich im Bau und in der konkreten Planungsphase befindlichen Objekte, werden Prognosen für die nahe Zukunft...
Persistent link: https://www.econbiz.de/10009434188
Die Bachelorarbeit befasst sich mit der Dachmarkenkampagne „be Berlin“ und deren Ausrichtung als Social-Marketing- und …, neben der Analyse der Kampagnenarbeit, herauszufinden, ob „be Berlin“ bezüglich der Berliner Kommunikationsarbeit für einen … Markenaufbau der Stadt Berlin erfolgreich war. Der Fokus liegt dahingehend auf den Kampagnenaktivitäten und der Frage, ob „be …
Persistent link: https://www.econbiz.de/10009434220
Markt bestehen zu können. Dabei soll vor allem die Entwicklung des Medienstandortes Berlin in der ersten Dekade des 21 …
Persistent link: https://www.econbiz.de/10009434335
wirtschaftlichen Strukturwandel wird seine Rolle und Entwicklung als Wirtschaftsfaktor in Berlin zwischen 1900 und 1914 in einem … structural change its role and development as an economic factor in Berlin 1900-1914 is studied in a complex context analysis on … small business development in crafts, commerce and services of Berlin are judged on a reliable source. The analysis of the …
Persistent link: https://www.econbiz.de/10009447143
Berlin accepts the challenge to accomodate headquarters of multinational firms. Our investigation shows that Berlin …'s qualifications to attract headquarters are quite well. The number of headquarters residing in Berlin has increased subtly but …
Persistent link: https://www.econbiz.de/10009448995