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Cases in marketing
Lockley, Lawrence C.; Dirksen, Charles J. - 1960 - 2. ed
Persistent link: https://www.econbiz.de/10002398522
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Marketing management
Bobrow, Edwin E. (ed.) - 1985
Persistent link: https://www.econbiz.de/10001386242
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Organizing and managing the marketing function
Appleman, Mark J. - 1973
Persistent link: https://www.econbiz.de/10000328073
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Mathematical models in marketing
Murdick, Robert G. - 1971
Persistent link: https://www.econbiz.de/10000572010
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Market segmentation : concepts and applications
Engel, James F. (ed.); Fiorillo, Henry F. (ed.);  … - 1972
Persistent link: https://www.econbiz.de/10000580227
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Marketing industrial goods
Dening, James - 1968
Persistent link: https://www.econbiz.de/10000674793
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Marketing management
Zober, Martin - 1964
Persistent link: https://www.econbiz.de/10000042152
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Strategic market management
Aaker, David A. - 1984
Persistent link: https://www.econbiz.de/10000078360
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Mathematical models and methods in marketing
Bass, Frank M.; Buzzell, Robert D.; Greene, Mark R.; … - 1961
Persistent link: https://www.econbiz.de/10003198470
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Fundamentals of managerial marketing
Gentry, Dwight L.; Shawver, Donald L. - 1964
Persistent link: https://www.econbiz.de/10002235407