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Can a good organizational climate compensate for a lack of top management commitment to new product development?
Rodríguez, Nuria García; Pérez, José Sanzo; … - In: Journal of business research : JBR 61 (2008) 2, pp. 118-131
Persistent link: https://www.econbiz.de/10003625095
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Sensitivity to marketing and the importance of emotional intelligence in small and medium-sized service firms
Suárez-Vázquez, Ana; Iglesias Argu͏̈elles, Víctor; … - In: Argumenta oeconomica (2014) 1, pp. 75-93
Persistent link: https://www.econbiz.de/10011333835
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Trust as a moderator of the relationship between organizational learning and marketing capabilities : evidence from Spanish SMEs
Sanzo, María J.; Santos Vijande, María Leticia; … - In: International small business journal : researching … 30 (2012) 6, pp. 700-726
Persistent link: https://www.econbiz.de/10009681362
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El marketing interno como impulsor de las habilidades comerciales de las pyme españolas : efectos en los resultados empresariales
Santos Vijande, Ma. Leticia; Sanzo Pérez, Ma. José; … - 2008
Persistent link: https://www.econbiz.de/10003827714
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The effects of digital servitization on business competitiveness : a case study of Spanish manufacturers
Minaya, Pedro E.; Avella, Lucía; Trespalacios … - In: Journal of international entrepreneurship 21 (2023) 2, pp. 180-213
Persistent link: https://www.econbiz.de/10014334185