The Internet is growing at a rate of almost 50-100% per year in India. From being a medium for exchange of information … effort is made to access the potential of Internet Marketing in India in consonance with the various environmental factors … structure, their infrastructure etc. The study also includes the growth of Internet in India, the features attracting most of …

in India provides an emerging prospect for online retailers. If online retailers know the factors affecting women … ones.In the present work an effort is made to study the potential of Internet Marketing in India. In this study various … dimensions of online shopping as perceived by women consumers in India are identified and the different demographic factors are …

India has over 180 million Muslim population which makes it an ideal marketplace for halal products. However, not much … research has been done to understand the opportunities and challenges pertaining to Halal business in India. The purpose of …

This paper attempts to draw the focus of youth towards the rich heritage of the North East India region and cites case …

This paper studies about the marketing strategies of Samsung. India is a potential market for mobile phone industry …. Every mobile company sees India as 900 million mobile customers. But Indian per capita is very low. So the company … well. This will help Samsung to be the next leader in mobile industry in India …

panel data on grocery purchases in India's largest city, Mumbai. Specifically, we seek insight on which socioeconomic class …

their offerings from competitors. Although the Internet banking services were introduced in India for more than a decade ago … intentions of customers to use Internet banking services in India. The research proposed a model called ‘Internet banking … Acceptance in India,' constructs of which were developed based on the Unified Theory of Acceptance and Use of Technology (UTAUT …