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Corporate support for employee...
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Corporate Social Responsibility
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Basil, Debra Z.
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Company support for employee volunteerism : does size matter?
Basil, Debra Z.
;
Runte, Mary
;
Basil, Michael
;
Usher, John
- In:
Journal of business research : JBR
64
(
2011
)
1
,
pp. 61-66
Persistent link: https://www.econbiz.de/10008806338
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2
Corporate Social Responsibility website representations: a longitudinal study of internal and external self-presentations
Basil, Debra Z.
;
Erlandson, Jill
- In:
Journal of marketing communications
14
(
2008
)
2
,
pp. 125-137
Persistent link: https://www.econbiz.de/10003767518
Saved in:
3
Enhancing occupational health and safety in young workers : the role of social marketing
Lavack, Anne M.
;
Magnuson, Sherry L.
;
Deshpande, Sameer
; …
- In:
International journal of nonprofit and voluntary sector …
13
(
2008
)
3
,
pp. 193-204
Persistent link: https://www.econbiz.de/10003832742
Saved in:
4
Factors influencing healthy eating habits among college students : an application of the health belief model
Deshpande, Sameer
;
Basil, Michael D.
;
Basil, Debra Z.
- In:
Health marketing quarterly
26
(
2009/10
)
2
,
pp. 145-164
Persistent link: https://www.econbiz.de/10003860273
Saved in:
5
Cause-related marketing from the nonprofit's perspective : classifying goals and experienced outcomes
Runté, Mary
;
Basil, Debra Z.
;
Deshpande, Sameer
- In:
Journal of nonprofit & public sector marketing
21
(
2009
)
3
,
pp. 255-270
Persistent link: https://www.econbiz.de/10003893352
Saved in:
6
A comparison of consumers and dieticians : nutrition focus, food choice, and mental accounting
Basil, Michael D.
;
Basil, Debra Z.
;
Deshpande, Sameer
- In:
Journal of nonprofit & public sector marketing
21
(
2009
)
3
,
pp. 283-297
Persistent link: https://www.econbiz.de/10003893355
Saved in:
7
Reflections on ultra-fine dining experiences
Basil, Michael
;
Basil, Debra Z.
- In:
Memorable customer experiences : a research anthology
,
(pp. 135-147)
.
2009
Persistent link: https://www.econbiz.de/10003902744
Saved in:
8
Using social marketing to enhance hotel reuse programs
Shang, Jingzhi
;
Basil, Debra Z.
;
Wymer, Walter
- In:
Journal of business research : JBR
63
(
2010
)
2
,
pp. 166-172
Persistent link: https://www.econbiz.de/10003954673
Saved in:
9
Giving credit where credit is due : distributive justice and corporate volunteerism
Runté, Mary
;
Basil, Debra Z.
- In:
A stakeholder approach to corporate social …
,
(pp. 207-222)
.
2012
Persistent link: https://www.econbiz.de/10009570909
Saved in:
10
Competition and positioning
Noble, Gary
;
Basil, Debra Z.
- In:
The SAGE handbook of social marketing
,
(pp. 136-151)
.
2011
Persistent link: https://www.econbiz.de/10009380685
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