//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Markenloyalität in China : kul...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
China
111,466
Markenführung
17,198
Brand management
17,193
Erfolgsfaktor
16,238
Success factor
15,618
Konsumentenverhalten
11,653
Consumer behaviour
11,650
Deutschland
9,701
Germany
9,001
International economic relations
7,711
Internationale Wirtschaftsbeziehungen
7,711
Auslandsinvestition
7,567
Markenimage
7,556
Foreign investment
7,524
Brand image
7,450
Wirtschaftswachstum
7,034
Economic growth
6,807
USA
6,775
United States
6,573
Theorie
6,299
Theory
6,284
Multinationales Unternehmen
5,781
Welt
5,645
World
5,639
Transnational corporation
5,630
Markenartikel
5,612
Brand
5,600
Innovation
5,273
Internationales Marketing
5,271
Indien
5,135
International marketing
5,093
Interkulturelles Management
4,971
Beziehungsmarketing
4,864
Relationship marketing
4,848
Unternehmenserfolg
4,825
India
4,754
Cross-cultural management
4,653
Firm performance
4,632
Globalisierung
4,256
Marketingmanagement
4,250
more ...
less ...
Online availability
All
Undetermined
42,823
Free
29,578
Type of publication
All
Article
94,565
Book / Working Paper
71,584
Journal
652
Database
2
Type of publication (narrower categories)
All
Article in journal
70,042
Aufsatz in Zeitschrift
70,042
Aufsatz im Buch
15,925
Book section
15,925
Graue Literatur
14,817
Non-commercial literature
14,817
Arbeitspapier
10,703
Working Paper
10,703
Hochschulschrift
8,014
Thesis
5,530
Collection of articles of several authors
5,473
Sammelwerk
5,473
Aufsatzsammlung
3,794
Case study
2,514
Fallstudie
2,514
Lehrbuch
1,956
Konferenzschrift
1,576
Textbook
1,540
Bibliografie enthalten
1,476
Bibliography included
1,476
Ratgeber
954
Conference proceedings
896
Guidebook
815
Conference paper
669
Konferenzbeitrag
669
Amtsdruckschrift
613
Government document
613
Handbook
553
Handbuch
553
Reprint
401
Collection of articles written by one author
337
Sammlung
337
Glossar enthalten
261
Glossary included
261
Bibliografie
252
Statistik
242
Mehrbändiges Werk
192
Multi-volume publication
192
Fallstudiensammlung
190
Statistics
159
more ...
less ...
Language
All
English
132,044
German
23,472
Undetermined
9,187
Russian
877
French
770
Chinese
274
Spanish
248
Italian
154
Polish
107
Portuguese
103
Hungarian
73
Croatian
35
Dutch
32
Swedish
29
Danish
21
Serbian
19
Czech
18
Bulgarian
17
Norwegian
15
Finnish
14
Japanese
13
Romanian
11
Ukrainian
11
Slovak
10
Turkish
6
Slovenian
3
Albanian
3
Bosnian
2
Valencian
2
Kazakh
2
Korean
2
Mongolian
2
Arabic
1
Belarusian
1
Tibetan
1
Modern Greek (1453-)
1
Indonesian
1
Latvian
1
Multiple languages
1
Sinhalese
1
more ...
less ...
Author
All
Rozelle, Scott
352
Huang, Jikun
253
Bruhn, Manfred
244
Wu, Yanrui
232
Li, Shi
212
Whalley, John
209
Zhang, Xiaobo
197
Smyth, Russell
187
Cai, Fang
183
Wan, Guanghua
180
Zhang, ZhongXiang
174
Meng, Xin
162
Lin, Justin Yifu
157
Chen, Xi
155
Zhang, Junsen
155
Meffert, Heribert
152
Xu, Lixin Colin
152
Huang, Yiping
151
Burmann, Christoph
150
Woo, Wing Thye
144
Esch, Franz-Rudolf
142
Yao, Shujie
142
Cheung, Yin-Wong
141
Brandt, Loren
139
Knight, John B.
137
Warner, Malcolm
135
Pepels, Werner
130
Zhang, Linxiu
130
Ravallion, Martin
129
Giles, John
128
Park, Albert
123
Fang, Hanming
121
Wang, Hua
121
Homburg, Christian
120
Zhang, Wei
119
Chan, Kam C.
117
Li, Hongbin
117
Kong, Dongmin
116
Herrmann-Pillath, Carsten
115
Yao, Yang
113
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
755
National Bureau of Economic Research
701
OECD
173
World Bank
147
Edward Elgar Publishing
118
Verlag Dr. Kovač
118
Weltbank
94
Haufe-Lexware GmbH & Co. KG
90
Springer-Verlag GmbH
85
World Trade Organization
64
Institut Dalʹnego Vostoka
63
Verlag Franz Vahlen
59
Asian Development Bank
58
International Monetary Fund
56
William Davidson Institute <Ann Arbor, Mich.>
53
Books on Demand GmbH <Norderstedt>
51
Springer Gabler <Firma>
50
World Bank Group
48
Stiftung Wissenschaft und Politik
44
Wiley-VCH
43
Springer International Publishing
41
IGI Global
40
Internationaler Währungsfonds
38
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
37
Nomos Verlagsgesellschaft
37
De Gruyter Oldenbourg
36
World Institute for Development Economics Research
34
RWTH Aachen
33
Institute of Southeast Asian Studies
31
UVK Verlagsgesellschaft mbH
31
Institut für Asienkunde <Hamburg>
30
China
27
W. Kohlhammer GmbH
27
Organisation for Economic Co-operation and Development
26
Campus Verlag
25
East Asian Institute <Singapur>
25
Friedrich-Schiller-Universität Jena
24
Gesellschaft zur Erforschung des Markenwesens
24
Shaker Verlag
23
Vereinte Nationen / Economic and Social Commission for Asia and the Pacific
23
more ...
less ...
Published in...
All
SpringerLink / Bücher
2,365
China economic review : an international journal
1,627
Journal of business research : JBR
1,146
Energy economics
887
Issues & studies : a social science quarterly on China, Taiwan, and East Asian affairs
860
Finance research letters
840
Springer eBook Collection
761
NBER working paper series
700
Applied economics
698
Emerging markets, finance & trade : a journal of the Society for the Study of Emerging Markets
627
China & world economy
626
International review of economics & finance : IREF
592
Working paper / National Bureau of Economic Research, Inc.
589
The journal of brand management : an international journal
573
The Chinese economy
560
Pacific-Basin finance journal
558
Discussion paper series / IZA
534
NBER Working Paper
532
Technological forecasting & social change : an international journal
516
Economic modelling
514
Applied economics letters
507
The China quarterly : an international journal for the study of China
498
Gabler Edition Wissenschaft
433
Springer eBook Collection / Business and Economics
409
Journal of comparative economics : the journal of the Association for Comparative Economic Studies
406
Journal of Chinese economic and business studies
399
IZA Discussion Paper
397
The journal of product & brand management
397
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
380
International review of financial analysis
374
Journal of retailing and consumer services
366
Journal of Asian economics
357
Research
348
Asia Pacific business review
342
Working paper
341
Social sciences in China : a quarterly journal
325
Frontiers of economics in China : selected publications from Chinese universities
323
Journal of business ethics : JOBE
323
Emerging markets finance & trade : a journal of the Society for the Study of Emerging Markets
321
Far Eastern affairs : a Russian journal on China, Japan and Asia-Pacific Region ; a quarterly publication of the Institute for Far Eastern Studies, Russian Academy of Sciences
318
more ...
less ...
Source
All
ECONIS (ZBW)
USB Cologne (EcoSocSci)
17,469
RePEc
8,081
Other ZBW resources
3,082
EconStor
2,752
BASE
370
USB Cologne (business full texts)
143
OLC EcoSci
106
ArchiDok
16
more ...
less ...
Showing
1
-
10
of
166,803
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Strong brands, strong relationships
Fournier, Susan
(
contributor
); …
-
2015
Persistent link: https://www.econbiz.de/10011297035
Saved in:
2
Markentreue, Einkaufsstättentreue und Erfolg im Konsumgüterhandel : dargestellt am Beispiel einer Premiumhandelsmarke im Lebensmitteleinzelhandel
Windbergs, Thomas
-
2007
-
1. Aufl.
Persistent link: https://www.econbiz.de/10013431982
Saved in:
3
Culture and consumer behavior
Chiu, Chi-yue
;
Kwan, Letty Y.-Y.
;
Li, Dongmei
;
Peng, Luluo
-
2014
Persistent link: https://www.econbiz.de/10010363005
Saved in:
4
Cross-cultural window on consumer behavior
Callebaut, Jan
(
contributor
)
-
2000
Persistent link: https://www.econbiz.de/10001516697
Saved in:
5
Interkulturelle Kommunikation in der Wirtschaft : Grundlagen und interkulturelle Kompetenz für Marketing und Vertrieb
Schugk, Michael
-
2014
-
2., aktualisierte und erw. Aufl.
Persistent link: https://www.econbiz.de/10010412196
Saved in:
6
Die Marke Deutschland : deutsche Identität im Zeichen der Globalisierung ; [ein Buch des Forum für Entwerfen e.V., Initiative für gebrauchsorientierte Gestaltung und gestaltungsrel...
Habich, Ralph
(
ed.
);
Lahaye, Heinz-Peter
(
contributor
); …
-
2002
Persistent link: https://www.econbiz.de/10001664740
Saved in:
7
Identifying new segments from a global branding perspective : a three-country study
Palazzo, Maria
;
Vollero, Agostino
;
Siano, Alfonso
- In:
Journal of marketing analytics : JMA
4
(
2016
)
4
,
pp. 159-171
Persistent link: https://www.econbiz.de/10011662895
Saved in:
8
Phänomen Luxusmarke : identitätsstiftende Effekte und Determinanten der Markenloyalität
Büttner, Miriam
(
contributor
)
-
2008
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10003636982
Saved in:
9
Kunden zu Fans machen : Markenloyalität in virtuellen Brand Communities
Huber, Frank
;
Regier, Stefanie
;
Kissel, Patrick
-
2009
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003893026
Saved in:
10
Markenloyalität durch persönliche Kommunikation : eine dyadische Analyse von Verkäufer-Kunden-Interaktionen am Beispiel der Marke BMW
Brexendorf, Tim Oliver
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10003927090
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->