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Maffei, Richard B. - In: The journal of industrial economics 9 (1961) 2, pp. 119-131

Persistent link: https://www.econbiz.de/10002413884

Maffei, Richard B. - In: Mathematical models in marketing, (pp. 108-117). 1971

Persistent link: https://www.econbiz.de/10002413887

Maffei, Richard B. - In: Journal of marketing 21 (1957) 4, pp. 419-427

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Maffei, Richard B. - In: Journal of marketing 29 (1965) 3, pp. 13-18

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Maffei, Richard B. - In: Theories for marketing systems analysis : Selected …, (pp. 145-149). 1967

Persistent link: https://www.econbiz.de/10002413898

Maffei, Richard B. - In: Marketing management and administrative action, (pp. 565-574). 1968

Persistent link: https://www.econbiz.de/10002413901

Maffei, Richard B. - In: Management technology : a journal of the Institute of … 1 (1960) 2, pp. 94-100

Persistent link: https://www.econbiz.de/10002413905

Maffei, Richard B. - In: The journal of business : B 31 (1958) 3, pp. 177-186

Persistent link: https://www.econbiz.de/10002413909

Gerson, Martin L.; Maffei, Richard B. - In: Management science : journal of the Institute for … 10 (1963) 1, pp. 62-69

Persistent link: https://www.econbiz.de/10002246817

Shycon, Harvey N.; Maffei, Richard B. - In: Management science : journal of the Institute for … 9 (1963) 4, pp. 667-668

Persistent link: https://www.econbiz.de/10002800555