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1
Retaining volunteers for the cause : hope and pride associated with cause-related charity events in cancer control
Legg, Melissa
;
Hyde, Melissa K.
;
Chambers, Suzanne K.
; …
- In:
Journal of philanthropy and marketing
27
(
2022
)
1
,
pp. 1-10
Persistent link: https://www.econbiz.de/10013093293
Saved in:
2
Cause-related versus non-cause-related sport events : differentiating endurance events through a comparison of athletes' motives
Rundio, Amy
;
Heere, Bob
;
Newland, Brianna
- In:
Sport marketing quarterly : preferred journal of the …
23
(
2014
)
1
,
pp. 17-26
Persistent link: https://www.econbiz.de/10010355397
Saved in:
3
Community building in virtual participation charity sport events
Bunds, Kyle
;
Tang, Yihui
;
Koenigstorfer, Joerg
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
17/18
,
pp. 1738-1764
Persistent link: https://www.econbiz.de/10014450116
Saved in:
4
Gender and volunteering at the Special Olympics : interrelationships among motivations, commitment, and social capital
Hallmann, Kirstin
;
Zehrer, Anita
;
Fairley, Sheranne
; …
- In:
Journal of sport management : the official journal of …
34
(
2020
)
1
,
pp. 77-90
Persistent link: https://www.econbiz.de/10012173443
Saved in:
5
Cause-related marketing, product innovation and extraordinary sustainable leadership : the root towards sustainability
Christofi, Michael
;
Leonidou, Erasmia
;
Vrontis, Demetris
- In:
Global business & economics review
17
(
2015
)
1
,
pp. 93-111
Persistent link: https://www.econbiz.de/10011337168
Saved in:
6
"Everyone rolls up their sleeves and mucks in" : exploring volunteers'
motivation
and experiences of the motivational climate of a sporting event
Allen, Justine B.
;
Shaw, Sally
- In:
Sport management review
12
(
2009
)
2
,
pp. 79-90
Persistent link: https://www.econbiz.de/10003913566
Saved in:
7
Volunteer motivations at the 2012 Super Bowl
VanSickle, Jennifer L.
;
Pierce, David A.
;
Diacin, Michael
- In:
International journal of event and festival management
6
(
2015
)
3
,
pp. 166-181
Persistent link: https://www.econbiz.de/10011503761
Saved in:
8
Segmenting volunteers by
motivation
in the 2012 London Olympic Games
Alexander, Amanda
;
Kim, Sung-Bum
;
Kim, Dae-Young
- In:
Tourism management : research, policies, practice
47
(
2015
),
pp. 1-10
Persistent link: https://www.econbiz.de/10010499526
Saved in:
9
Volunteering bei Sportveranstaltungen : Erfolgsfaktoren für die langfristige Bindung von freiwilligen Helfern an ein Event
Keller, Sandra
;
Schmidkonz, Christian
;
Scheck, Barbara
-
2020
Persistent link: https://www.econbiz.de/10012517671
Saved in:
10
Understanding sport event volunteers' continuance intention : an environmental psychology approach
Cho, Heetae
;
Li, Chunxiao
;
Wu, Yandan
- In:
Sport management review
23
(
2020
)
4
,
pp. 615-625
Persistent link: https://www.econbiz.de/10012295949
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