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A heavy burden of identity : India, food, globalization, and women
Mish, Jenny
-
2007
Persistent link: https://www.econbiz.de/10003500100
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2
Principle-based stakeholder marketing : insights from private triple-bottom-line firms
Mish, Jenny
;
Scammon, Debra L.
- In:
Journal of public policy & marketing : JPP & M ; an …
29
(
2010
)
1
,
pp. 12-26
Persistent link: https://www.econbiz.de/10003979287
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The nature and processes of market co-creation in triple bottom line firms : leveraging insights from consumer culture theory and service dominant logic
Peñaloza, Lisa
;
Mish, Jenny
- In:
Marketing theory
11
(
2011
)
1
,
pp. 9-34
Persistent link: https://www.econbiz.de/10008988888
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4
Resources and capabilities of triple bottom line firms : going over old or breaking new ground?
Glavas, Ante
;
Mish, Jenny
- In:
Journal of business ethics : JOBE
127
(
2015
)
3
,
pp. 623-642
Persistent link: https://www.econbiz.de/10010503922
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5
From green marketing to marketing for environmental sustainability
Scammon, Debra L.
;
Mish, Jenny
- In:
The Oxford handbook of business and the natural environment
,
(pp. 347-365)
.
2012
Persistent link: https://www.econbiz.de/10009387476
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6
Hippies, hummer owners, and people like me : stereotyping as a means of reconciling ethical consumption values with the DSP
Barnhart, Michelle
;
Mish, Jenny
- In:
Journal of macromarketing : examining the interactions …
37
(
2017
)
1
,
pp. 57-71
Persistent link: https://www.econbiz.de/10011657500
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7
From Green Marketing to Marketing for Environmental Sustainability
Scammon, Debra L.
;
Mish, Jenny
- In:
The Oxford handbook of business and the natural environment
.
2012
Persistent link: https://www.econbiz.de/10012885283
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