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The consumption of online news : the relationship of attitudes toward the site and credibility
Chiagouris, Larry; Long, Mary M.; Plank, Richard E. - In: Journal of internet commerce 7 (2008) 4, pp. 528-547
Persistent link: https://www.econbiz.de/10003800840
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A critical review of industrial market segmentation
Plank, Richard E. - In: Industrial marketing management : the international … 14 (1985) 2, pp. 79-91
Persistent link: https://www.econbiz.de/10001027981
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Internet integration into the industrial selling process: a step-by-step approach
Long, Mary M.; Tellefsen, Thomas; Lichtenthal, J. David - In: Industrial marketing management : the international … 36 (2007) 5, pp. 676-689
Persistent link: https://www.econbiz.de/10003483621
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Transitioning from traditional to digital content : an examination of opinion leadership and word-of-mouth communication across various media platforms
Cole, Michael D.; Long, Mary M.; Chiagouris, Larry G.; … - In: Journal of internet commerce 10 (2011) 1/4, pp. 91-105
Persistent link: https://www.econbiz.de/10009485816
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The impact of an international field study on students' learning and consumer ethnocentrism
Long, Mary M.; Sandler, Dennis M.; Gopalakrishna, Pradeep - In: International journal of business innovation and research 5 (2011) 6, pp. 704-713
Persistent link: https://www.econbiz.de/10009388763
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Short-term field study programs : a holistic and experiential approach to learning
Long, Mary M.; Sandler, Dennis M.; Topol, Martin T. - In: Journal of teaching in international business 28 (2017) 1, pp. 49-63
Persistent link: https://www.econbiz.de/10011780087
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Beauty is in the eye of the tech manager : how technology orientation and interactive-media knowledge can drive (or stall) change
Chiagouris, Larry; Lala, Vishal - In: Journal of advertising research 49 (2009) 3, pp. 328-338
Persistent link: https://www.econbiz.de/10003900845
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Customers on the web are not all created equal : the moderating role of internet shopping experience
Chiagouris, Larry; Ray, Ipshita - In: The international review of retail, distribution and … 20 (2010) 2, pp. 251-271
Persistent link: https://www.econbiz.de/10003977749
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The market orientation of Internet support companies
Gonzales, Jose; Chiagouris, Larry - In: Journal of internet commerce 6 (2007) 1, pp. 61-81
Persistent link: https://www.econbiz.de/10003492665
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Some people just want to read : the roles of age, interactivity, and perceived usefulness of print in the consumption of digital information products
Kirk, Colleen P.; Chiagouris, Larry; Gopalakrishna, Pradeep - In: Journal of retailing and consumer services 19 (2012) 1, pp. 168-178
Persistent link: https://www.econbiz.de/10009507877