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Consumer behaviour
24
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ECONIS (ZBW)
Other ZBW resources
24
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1
Indispensable components of creativity, innovation, and FMCG companies' competitive performance : a resource-based view (RBV) of the firm
Naser Valaei
;
Sajad Rezaei
;
Bressolles, Gregory
;
Dent, …
- In:
Asia-Pacific journal of business administration
14
(
2022
)
1
,
pp. 1-26
Persistent link: https://www.econbiz.de/10012797564
Saved in:
2
The hidden chain of branded telecommunication services delivery : value, trust, brand, price tolerance and word of mouth communication chain
Nikhashemi, S. R.
;
Naser Valaei
;
Sajad Rezaei
; …
- In:
Journal of relationship marketing : innovations and …
20
(
2021
)
3
,
pp. 204-240
Persistent link: https://www.econbiz.de/10012623494
Saved in:
3
Couqual : assessing overall service quality in courier service industry and the moderating impact of age, gender and ethnicity
Naser Valaei
;
Sajad Rezaei
;
Shahijan, Milad Kalantari
- In:
International journal of management concepts and …
9
(
2015/2016
)
2
,
pp. 144-169
Persistent link: https://www.econbiz.de/10011725393
Saved in:
4
Essential of apps marketing implementation and e-commerce strategies : apps users' decision-making process
Sajad Rezaei
;
Chew, Hong Wee
;
Naser Valaei
- In:
Apps management and e-commerce transactions in real-time
,
(pp. 141-158)
.
2017
Persistent link: https://www.econbiz.de/10011690465
Saved in:
5
The effect of culture on attitude towards online advertising and online brands : applying Hofstede's cultural factors to internet marketing
Naser Valaei
;
Sajad Rezaei
;
Wan Khairuzzaman Wan Ismail
; …
- In:
International journal of internet marketing and …
10
(
2016
)
4
,
pp. 270-301
Persistent link: https://www.econbiz.de/10011688483
Saved in:
6
Modeling emotive and cognitive origins of consumer's purchase choices and patronage decisions
Sajad Rezaei
;
Emami, Maryam
;
Naser Valaei
- In:
International journal of e-business research : an …
15
(
2019
)
2
,
pp. 71-92
Persistent link: https://www.econbiz.de/10012007803
Saved in:
7
Experienced international business traveller's behaviour in Iran : a partial least squares path modelling analysis
Sajad Rezaei
;
Shahijan, Milad Kalantari
;
Naser Valaei
; …
- In:
Tourism and hospitality research : the surrey quarterly …
18
(
2018
)
2
,
pp. 163-190
Persistent link: https://www.econbiz.de/10011846846
Saved in:
8
Impact of exploitative learning strategy on Malaysian SMEs' creating and innovation capabilities
Naser Valaei
;
Sajad Rezaei
;
Maryam Emami
- In:
International journal of management & enterprise …
15
(
2016
)
4
,
pp. 328-354
Persistent link: https://www.econbiz.de/10011661492
Saved in:
9
Apps shoppers' behaviour and the moderating effect of product standardisation/brand recognition : a maximum likelihood estimation approach
Sajad Rezaei
;
Naser Valaei
- In:
International journal of electronic marketing and …
9
(
2018
)
2
,
pp. 184-206
Persistent link: https://www.econbiz.de/10011849213
Saved in:
10
Crafting experiential value via smartphone apps channel
Sajad Rezaei
;
Naser Valaei
- In:
Marketing intelligence & planning
35
(
2017
)
5
,
pp. 688-702
Persistent link: https://www.econbiz.de/10011774662
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