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International journal of market research : JMRS ; the journal of the Market Research Society
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Production and operations management : the flagship research journal of the Production and Operations Management Society
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ECONIS (ZBW)
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One, few or many? : an integrated framework for identifying the items in measurement scales
Malhotra, Naresh K.
;
Mukhopadhyay, Soumya
;
Liu, Xiaoyan
; …
- In:
International journal of market research : JMRS ; the …
54
(
2012
)
6
,
pp. 835-862
Persistent link: https://www.econbiz.de/10009688232
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2
Preference instability, consumption and online rating behavior
Mukhopadhyay, Soumya
;
Tuck Siong Chung
- In:
International journal of research in marketing : IJRM ; …
33
(
2016
)
3
,
pp. 624-638
Persistent link: https://www.econbiz.de/10011597009
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3
Impact of review narrativity on sales in a competitive environment
Mukhopadhyay, Soumya
;
Kumar, V.
;
Sharma, Amalesh
;
Tuck …
- In:
Production and operations management : the flagship …
31
(
2022
)
6
,
pp. 2538-2556
Persistent link: https://www.econbiz.de/10013277066
Saved in:
4
Understanding consumers in-store behavior : the dual role of episode-specific motive adjustment and motive selection
Mukhopadhyay, Soumya
;
Vijayalakshmi, Akshaya
;
Jain, …
- In:
Journal of retailing
99
(
2023
)
3
,
pp. 460-479
Persistent link: https://www.econbiz.de/10014461665
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