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Sonic packaging : how packaging sounds influence multisensory product evaluation
Wang, Qian Janice
;
Spence, Charles
- In:
Multisensory packaging : designing new product experiences
,
(pp. 103-125)
.
2019
Persistent link: https://www.econbiz.de/10011959017
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Does pleasure facilitate healthy drinking? : the role of epicurean pleasure in the regulation of wine consumption
Petit, Olivia
;
Wang, Qian Janice
;
Spence, Charles
- In:
Journal of consumer behaviour
21
(
2022
)
6
,
pp. 1390-1404
Persistent link: https://www.econbiz.de/10013461133
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