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1
Organizational capabilities and business performance : when and how does the dark side of managerial ties matter?
Chung, Henry F. L.
;
Wang, Cheng Lu
;
Huang, Pei-how
; …
- In:
Industrial marketing management : the international …
55
(
2016
),
pp. 70-82
Persistent link: https://www.econbiz.de/10011503616
Saved in:
2
A contingency approach to international marketing strategy and decision-making structure among exporting firms
Chung, Henry F. L.
;
Wang, Cheng Lu
;
Huang, Pei-how
- In:
International marketing review
29
(
2012
)
1
,
pp. 54-87
Persistent link: https://www.econbiz.de/10009514738
Saved in:
3
The moderating role of managerial ties in market orientation and innovation : an Asian perspective
Wang, Cheng Lu
;
Chung, Henry F. L.
- In:
Journal of business research : JBR
66
(
2013
)
12
,
pp. 2431-2437
Persistent link: https://www.econbiz.de/10010211323
Saved in:
4
Business networking and innovation of Asian enterprises in Western countries : the moderation of institutional distance
Wang, Cheng Lu
;
Chung, Henry F. L.
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 152-162
Persistent link: https://www.econbiz.de/10012285345
Saved in:
5
The contingent effect of social networking ties on Asian immigrant enterprises' innovation
Chung, Henry F. L.
;
Yen, Dorothy A.
;
Wang, Cheng Lu
- In:
Industrial marketing management : the international …
88
(
2020
),
pp. 414-425
Persistent link: https://www.econbiz.de/10012285381
Saved in:
6
Experiential Approach to Consumer Decision Making
Phau, Ian
-
2020
Persistent link: https://www.econbiz.de/10013042886
Saved in:
7
Effects of vividness, information and aesthetic design on the appeal of pay-per-click ads
Zhu, Ying
;
Wang, Yong
;
Wei, Joicey
;
Hao, Andy
- In:
Journal of research in interactive marketing : …
17
(
2023
)
6
,
pp. 848-864
Persistent link: https://www.econbiz.de/10014428176
Saved in:
8
Handbook of contemporary marketing in China : theories and practices
Wang, Cheng Lu
(
contributor
);
Wang, Cheng Lu
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10008936525
Saved in:
9
Persuasive cues and reciprocal behaviors in influencer-follower relationships : the mediating role of influencer defense
Wong, Amy
;
Wei, Joicey
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014372614
Saved in:
10
An investigation of marketing standardisation strategies
Chung, Henry F. L.
-
2005
Persistent link: https://www.econbiz.de/10003332240
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