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Cross-Cultural Comparison of F...
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Neuseeland
25
New Zealand
25
Marketing
12
Consumer behaviour
11
Konsumentenverhalten
11
Social marketing
11
Social Marketing
10
Arzneimittel
9
Marketing management
9
Marketingmanagement
9
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9
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7
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7
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7
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7
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7
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7
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6
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6
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6
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6
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5
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5
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5
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5
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5
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4
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4
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4
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4
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4
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4
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4
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4
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4
Australia
3
Australien
3
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3
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3
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3
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19
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4
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46
Article
36
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Arbeitspapier
35
Working Paper
35
Graue Literatur
33
Non-commercial literature
33
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27
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27
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10
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10
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3
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3
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3
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2
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2
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1
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1
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English
82
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Eagle, Lynne C.
67
Bulmer, Sandy
25
Dahl, Stephan
19
Kitchen, Philip J.
10
Hawkins, Jacinta
9
Rose, Lawrence Craig
7
Palakshappa, Nitha
6
De Bruin, Anne
5
Chamberlain, Kerry
4
Czarnecka, Barbara
4
Dodds, Sarah
4
Hay, Rachel
4
Pelsmacker, Patrick de
4
Taylor, Charles Raymond
4
Brennan, Ross
3
Buchanan-Oliver, Margo
3
Lloyd, Jenny
3
Low, David R.
3
Elms, Jonathan
2
Lyes, Amy
2
McCarthy, Breda
2
Moore, Simon
2
Shergill, Gurvinder S.
2
Zou, Liping
2
Akhtar, Naveed
1
Allen, Larissa N.
1
Arin, Kerim Peren
1
Baez, Carlos
1
Bhati, Abhishek
1
Bird, Sara
1
Blackman, Anna
1
Blair, Rachel
1
Buchanen-Oliver, Margo
1
Báez, Carlos
1
Carter, Charles C.
1
Carter, Stacy M.
1
Case, Peter
1
Chaiechi, Taha
1
David, Patricia
1
Davison, Antonia
1
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Working paper / Department of Commerce, College of Business, Massey University
33
Australasian marketing journal
3
Broadening cultural horizons in social marketing : comparing case studies from Asia-Pacific
3
The SAGE handbook of marketing ethics
3
Journal of marketing communications
2
Journal of marketing management : JMM ; journal of the Academy of Marketing
2
Journal of marketing management : MM
2
Journal of retailing and consumer services
2
Marketing intelligence & planning
2
Working papers / Department of Commerce, College of Business, Massey University
2
Always learning
1
Australian bulletin of labour
1
Business & Management/Marketing
1
Contemporary issues in social marketing
1
Current insights and future trends : [extended versions of papers presented at the 10th ICORIA (International Conference on Research in Advertising), held in Berlin, Germany, in June 2011]
1
International journal of nonprofit and voluntary sector marketing
1
International review on public and nonprofit marketing : official publication of the International Association on Public and Nonprofit Marketing
1
Journal of business ethics : JOBE
1
Journal of business research : JBR
1
Journal of consumer policy : consumer issues in law, economics and behavioural sciences
1
Journal of customer behaviour
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing for higher education
1
Journal of nonprofit & public sector marketing
1
Macro-social marketing insights : systems thinking for wicked problems
1
Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Chicago, Illinois, USA, 17 - 19 August 2012
1
Qualitative market research : an international journal
1
The journal of services marketing
1
The quarterly review of economics and finance : journal of the Midwest Economics Association ; journal of the Midwest Finance Association
1
Young consumers : insight and ideas for responsible marketers
1
informa business
1
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ECONIS (ZBW)
Other ZBW resources
6
OLC EcoSci
5
BASE
1
RePEc
1
USB Cologne (EcoSocSci)
1
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1
The relationship between demographic factors and parents? : perceptions of nutrition, physical activity and obesity ; implications for public policy & marketing communications
Hawkins, Jacinta
;
Arin, Kerim Peren
;
Rose, Lawrence Craig
; …
-
2008
Persistent link: https://www.econbiz.de/10003792323
Saved in:
2
School-based health communication : exploring the home-school partnership
Hawkins, Jacinta
;
Bulmer, Sandy
;
Rose, Lawrence Craig
; …
-
2006
Persistent link: https://www.econbiz.de/10003582843
Saved in:
3
Cross-cultural comparison of food in the children's media environment in New Zealand and Japan
Hawkins, Jacinta
;
Eagle, Lynne C.
;
Bulmer, Sandy
-
2004
Persistent link: https://www.econbiz.de/10002084558
Saved in:
4
Child consumers of advertising : differences across deciles
Bulmer, Sandy
;
Hawkins, Jacinta
;
Eagle, Lynne C.
-
2005
Persistent link: https://www.econbiz.de/10002817541
Saved in:
5
Regulatory oversight or lack of foresight? : Implications for product recall policies and procedures
Eagle, Lynne C.
;
Rose, Lawrence Craig
;
Kitchen, Philip J.
; …
- In:
Journal of consumer policy : consumer issues in law, …
28
(
2005
)
4
,
pp. 433-460
Persistent link: https://www.econbiz.de/10003240489
Saved in:
6
Product withdrawal pandemonium : marketing communication implications from the Pan Pharmaceuticals product withdrawals
Eagle, Lynne C.
;
Hawkins, Jacinta
;
Kitchen, Philip J.
; …
-
2004
Persistent link: https://www.econbiz.de/10002084600
Saved in:
7
Breaking through the invisible barrier of low functional literacy : implications for health communication
Eagle, Lynne C.
;
Hawkins, Jacinta
;
Styles, Erica
;
Reid, Jim
-
2005
Persistent link: https://www.econbiz.de/10003142667
Saved in:
8
Reacting to reactance and rebounding 'boomerang effects' implications for public health intervention campaigns
Hawkins, Jacinta
;
Eagle, Lynne C.
;
Martin, Isobel
-
2004
Persistent link: https://www.econbiz.de/10002579490
Saved in:
9
The games marketers play : perspectives on marketing communication, self-regulation and game theory
Schumacher, Christoph
;
Bulmer, Sandy
;
Eagle, Lynne C.
-
2005
Persistent link: https://www.econbiz.de/10003332093
Saved in:
10
A comparative analysis of the development of integrated marketing communications in New Zealand and the United Kingdom
Eagle, Lynne C.
(
contributor
); …
-
2008
Persistent link: https://www.econbiz.de/10003792325
Saved in:
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