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ECONIS (ZBW)
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1
International salesforce management
Brashear-Alejandro, Thomas
- In:
The SAGE handbook of international marketing
,
(pp. 429-448)
.
2009
Persistent link: https://www.econbiz.de/10003792176
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2
A profile of the Internet shopper : evidence from six countries
Brashear-Alejandro, Thomas
;
Kashyap, Vishal
;
Musante, …
- In:
Journal of marketing theory and practice
17
(
2009
)
3
,
pp. 267-281
Persistent link: https://www.econbiz.de/10003867506
Saved in:
3
Development and validation of scales to measure attitudes influencing monetary donations to charitable organizations
Webb, Deborah J.
;
Green, Corliss L.
; …
-
2007
Persistent link: https://www.econbiz.de/10003540258
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4
Marketing relationships in Brazil : trends in value strategies and capabilities
Puga Ribeiro, Áurea Helena
;
Brashear-Alejandro, Thomas
; …
- In:
The journal of business & industrial marketing
24
(
2009
)
5/6
,
pp. 449-459
Persistent link: https://www.econbiz.de/10009524476
Saved in:
5
Developments in advertising in a post-socialist environment : longitudinal analysis of Polish print ads
Lepkowska-White, Elzbieta
;
Brashear-Alejandro, Thomas
- In:
Advertising in developing and emerging countries : the …
,
(pp. 205-214)
.
2011
Persistent link: https://www.econbiz.de/10009261735
Saved in:
6
Populence : exploring luxury for the masses
Granot, Elad
;
Russell, La Toya M.
;
Brashear-Alejandro, …
- In:
Journal of marketing theory and practice
21
(
2013
)
1
,
pp. 31-44
Persistent link: https://www.econbiz.de/10009729476
Saved in:
7
"A ROSE, by any other name" ... : relationship typology and performance measurement in Supply chains
Chelariu, Christian
;
Asare, Anthony Kwame
; …
- In:
The journal of business & industrial marketing
29
(
2014
)
4
,
pp. 332-343
Persistent link: https://www.econbiz.de/10010382785
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8
CBIM 2011
Brashear-Alejandro, Thomas
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10010382838
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9
The relationship between supplier development and firm performance : the mediating role of marketing process improvement
Asare, Anthony K.
;
Brashear-Alejandro, Thomas
;
Yang, Jing
; …
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 523-532
Persistent link: https://www.econbiz.de/10009790072
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10
Leveraging loyalty programs to build custome-company identification
Brashear-Alejandro, Thomas
;
Kang, Jun
;
Groza, Mark D.
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1190-1198
Persistent link: https://www.econbiz.de/10011440269
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