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Persistent link: https://www.econbiz.de/10011318692
Die Globalisierung wirtschaftlicher Aktivitäten bei gleichzeitiger Fragmentierung und Dynamisierung der Markts verschärft den internationalen Kosten- und Innovationswettbewerb. Flexibilität und Innovationsfähigkeit sind zu entscheidenden Wettbewerbsfaktoren geworden. Viele Unternehmen haben...
Persistent link: https://www.econbiz.de/10010332957
Hintergrund dieser Studie ist die zunehmende Bedeutung von Versicherungsabschlüssen über das Internet. Vor allem bei der Kfz- Versicherung nimmt der Anteil von Online-Abschlüssen zu. Dabei nutzen die Kunden vermehrt unabhängige Vergleichsportale, wie sie bereits auch im Reise- und...
Persistent link: https://www.econbiz.de/10012317963
success depends on two factors: the user-friendliness of the information system and the consistency of the marketing strategy …-sections. Regarding the second part – consistency of the marketing strategy- it is important to initially understand consumers’ behaviour …
Persistent link: https://www.econbiz.de/10010420966
This paper analyses the relation between authority and incentives. It extends the standard principal / agent model by a project selection stage in which the principal can either delegate the choice of project to the agent or keep the authority. The agent's subsequent choice of e ort depends both...
Persistent link: https://www.econbiz.de/10010299113
analysis and presentation of the requirements for project management in SMEs. Whether classical, agile or hybrid project … management is applied is thus no longer a subjective assessment of individuals. The aim is to select the right method and provide … targeted support to the project team in order to professionalize project management. Project management in small and medium …
Persistent link: https://www.econbiz.de/10013349573
This paper develops a theory which investigates how firms’ choice of corporate organization is affecting firm …
Persistent link: https://www.econbiz.de/10010427506
In the presented paper we introduce an approach to assess particular economic effects which may arise with bringing mobile technologies into the field of sales and distribution. The research problem posed here comprises quite a special case where sales operations of a company are carried by its...
Persistent link: https://www.econbiz.de/10010297230
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