Showing 1 - 10 of 556
including Indonesia. One element of this is the spread of supermarket retailing. By increasing the demand for and returns to …
Persistent link: https://www.econbiz.de/10011432878
For optimal solutions in health care, decision makers inevitably must evaluate trade-offs, which call for multiattribute valuation methods. Researchers have proposed using best-worst scaling (BWS) methods which seek to extract information from respondents by asking them to identify the best and...
Persistent link: https://www.econbiz.de/10011599834
Best-worst scaling (BWS), also known as maximum-difference scaling, is a multiattribute approach to measuring preferences. BWS aims at the analysis of preferences regarding a set of attributes, their levels or alternatives. It is a stated-preference method based on the assumption that...
Persistent link: https://www.econbiz.de/10011599837
The main goal of this study is to gain a better understanding of the buying behavior of wine consumers in Portugal. More specifically, the study identifies extrinsic attributes that influence wine purchase choices in a retail store, crossing-tabulating the results with six classification...
Persistent link: https://www.econbiz.de/10011986530
their marketing strategies on the basis of consumer preferences. The current study aims to identify such preferences and the … marketing approach is no longer suitable. Accordingly, managers need to adapt their marketing strategies to meet the preferences …
Persistent link: https://www.econbiz.de/10011986544
The aim of this research is to aid winery managers in bundling a plethora of different service features to meet the wine tourists' expectations. A discrete choice model using best-worst scaling (BWS) data is estimated to obtain the relative importance of the attributes included in the analysis....
Persistent link: https://www.econbiz.de/10014485129
European Commission has recently published the rules on the use of the quality term "mountain product". The new regulation aims to promote the sustainable development of mountain areas and to facilitate the identification of mountain products by consumers. Despite the importance of viticulture...
Persistent link: https://www.econbiz.de/10014485138
Linking small farmers to global markets through contract farming has become an important policy recommendation aiming to increase farmers' income and foster rural development. Nevertheless, some of the arrangements involving small farmers have been reported to loose participants or collapse over...
Persistent link: https://www.econbiz.de/10011279467
Searching for possible viable economic pathways for small-scale farms in Eastern Europe, this study is concerned with Community Supported Agriculture (CSA). We are mainly interested in the costs and benefits for both sides, the farmers and the consumers, when entering into a direct, trust-based...
Persistent link: https://www.econbiz.de/10010332616
analyses of the instrumental case of USDA Marketing Assistance Project in Armenia, we use a grounded theory approach to develop …
Persistent link: https://www.econbiz.de/10010307577