Showing 1 - 10 of 311
focuses on the various characterisations and metaphors of tipping points, on the scope for anticipating their onset, the …
Persistent link: https://www.econbiz.de/10011688501
narratives, metaphors, and emotions. We argue that right-wing populists skillfully present abstract phenomena of globalization … and translate them to individual experiences of 'ordinary people'. Metaphors play a crucial role in populist storytelling … recent cases of 'successful' right-wing populist, anti-globalization storytelling, which build on strong metaphors. One is …
Persistent link: https://www.econbiz.de/10012197977
In complex societal contexts, resilience seems the only way to survive and prosper. This is even truer when considering the present COVID-19 pandemic and its detrimental effects on global health systems and on every aspect of life. The impact was so deep that the World Health Organization (WHO)...
Persistent link: https://www.econbiz.de/10014333062
Metaphors and storytelling are important communication tools that play a significant role in leadership and … organizational life. Leaders have used metaphors and storytelling to enhance their written and verbal communication from ancient … times, since Aristotle, to the modern age. In the present research, we focus on the use of storytelling and metaphors by …
Persistent link: https://www.econbiz.de/10014333254
This paper considers how companies use their own mass communication media to create, with the aid of metaphors, a …
Persistent link: https://www.econbiz.de/10010369050
Die Zahl der Freelancer hat in den letzten Jahren insbesondere in der IT-Branche und in der Medienbranche deutlich zugenommen. Damit verbunden sind Hinweise darauf, dass die spezifischen Rahmenbedingungen dieser Beschäftigungsform Konsequenzen für die Work-Life-Balance der Freelancer haben....
Persistent link: https://www.econbiz.de/10010292519
Managing work-life balance (WLB) has become an issue for both employees and HR departments since WLB tensions may reduce performance, overall job satisfaction and finally, increase the fluctuation rate. Having a balance between job and non-work is a particular challenge for international...
Persistent link: https://www.econbiz.de/10011307002
Adopting an inductive theory building approach through qualitative research methodology of data collection and analysis spread across six months, followed by inter-rater reliability testing using quantitative technique, this empirical study researches the meaning of the 'social enterprise'...
Persistent link: https://www.econbiz.de/10012008872
This paper reviews the main marketing strategies applied by the European chocolate industry. It focuses on the role of country-of-origin, product diversification and scenarios, and provides a historical overview of the industry. This is followed by a discussion of the association between a brand...
Persistent link: https://www.econbiz.de/10012008922
The purpose of the present research is to discover and to understand young people’s touristic behaviour. We investigated the process of planning a trip, the perception about travel agencies and about Internet using qualitative methods. The aim of this paper is also to establish how important...
Persistent link: https://www.econbiz.de/10012017128