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International stehen Forderungen im Raum, die betriebswirtschaftliche Ausbildung so auszurichten, dass sie der gesellschaftlichen Verantwortung von Unternehmen einen systematischen Stellenwert beimisst. Der hierfür erforderliche Dialog zwischen BWL und Unternehmensethik kommt jedoch derzeit...
Persistent link: https://www.econbiz.de/10011733746
Dieser Beitrag stellt mit Hilfe der Ordonomik einen systematischen Zusammenhang zwischen zwei unterschiedlichen Literaturen her, deren Fragestellungen zunächst inkommensurabel erscheinen: zwischen der akteurszentrierten Social Entrepreneurship- Literatur und der auf Institutionen ausgerichteten...
Persistent link: https://www.econbiz.de/10011733760
Corporate Social Responsibility (CSR) is like a chameleon, that changes its colour according to the context it is in. In the developed economy, it takes the form of sustainability and/ or philanthropy, whereas, in emerging economies, it speaks the language of religious, political and/or mandated...
Persistent link: https://www.econbiz.de/10014545935
Valuing a change in the risk of death is a key input into the calculation of the benefits of environmental policies that save lives. Typically such risks are monetized using the Value of a Statistical Life (VSL). Because the majority of the lives saved by environmental policies are those of...
Persistent link: https://www.econbiz.de/10011324986
Society's demands for individual and corporate social responsibility as an alternative response to market and distributive failures are becoming increasingly prominent. We first draw on recent developments in the psychology and economics of prosocial behavior to shed light on this trend, which...
Persistent link: https://www.econbiz.de/10010269689
Society's demands for individual and corporate social responsibility as an alternative response to market and distributive failures are becoming increasingly prominent. We first draw on recent developments in the 'psychology and economics' of prosocial behavior to shed light on this trend, which...
Persistent link: https://www.econbiz.de/10010272400
We analyze the marketing strategies of vertically differentiated firms when consumers observe their performance on corporate social responsibility (CSR) and firms simultaneously decide the price, advertising intensity and the investment in CSR. While advertising increases consumers' perception...
Persistent link: https://www.econbiz.de/10010352064
This research builds on the complementary corporate social responsibility (CSR) literatures in strategy and marketing to provide insight into the efficacy of CSR as a challenger's competitive weapon against a market leader. Through an investigation of a real world CSR initiative, we show that...
Persistent link: https://www.econbiz.de/10010352089
The paper focuses on the ongoing debate on non-market valuation, including the valuation environmental goods, and the opportunity to use contingent valuation for policy guidance. In fact, contingent valuation critics argue that reported willingness to pay answers do not reflect real economic...
Persistent link: https://www.econbiz.de/10011324992
Corporate social responsibility (CSR) is increasingly a core component of corporate strategy in the global economy. In recent years its importance has become even greater, primarily because of the financial scandals, investors’ losses, and reputational damage to listed companies. While...
Persistent link: https://www.econbiz.de/10010292298