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eGuides in kulturellen Einrichtungen: Deutschsprachige Museums-Apps
Ahlfeldt, Andreas - 2011
Multimediale Informations- und Führungssysteme in Kultur und Freizeit spielen eine zunehmend wichtige Rolle für Besucher von Sehenswürdigkeiten und Ausstellungen. Derartige Systeme können als Weiterentwicklung von herkömmlichen Audioguides ihre Nutzer bei der Orientierung im...
Persistent link: https://www.econbiz.de/10010309472
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Einsatz von eGuides auf der Marienburg in Malbork (Polen): Erhebung und Analyse einer Best Practice
Sulk, Ingolf; Klotz, Michael - 2012
Museum die Nutzung eines eGuide-Systems auf der Basis von iPods alternativ zur personellen Gruppenführung anbietet. Die … Einführung von eGuide-Systemen in Meeresmuseen entlang der südlichen Ostseeküste. Im Rahmen dieses Projektes ist u. a. die … Messung der Benutzerakzeptanz für eGuide-Systeme vorgesehen. Der hierzu entwickelte Fragebogen sollte in einem Feldversuch …
Persistent link: https://www.econbiz.de/10010310885
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Digital Marketing in Cultural Institutions - Example of Cultural Institutions of the City of Zadar
Krajnović, Aleksandra; Perković, Antonija; Rajko, Mladen - 2020
Marketing in public cultural institutions can be defined as a tool for achieving an organizational and creative concept that seeks to build relationships with the audience. This paper will define how public cultural institutions manage their marketing departments, with particular emphasis on the...
Persistent link: https://www.econbiz.de/10012288778
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Cloud Computing: New Business Opportunities for Telecommunications Companies?
Koehler, Philip; Kraemer, Jan; Anandasivam, Arun - 2010
Cloud computing has recently shifted into the center of attention of Telecommuications Companies. Deutsche Telekom, for example, just announced the importance of cloud computing as one of their leading growth sectors (Deutsche Telekom Press Release, 2010). Also other important telecommunication...
Persistent link: https://www.econbiz.de/10010304250
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Direct and indirect effects of operant resources on co-creation experience: Empirical evidence from Airbnb consumers
Hastari, Revi; Adela, Zehan; Alkhair, Hanesman - In: Verslas: Teorija ir praktika / Business: Theory and Practice 21 (2020) 1, pp. 92-103
This study aims to empirically analyze the direct and indirect effects of operant resources on co-creation experience of Airbnb consumers. Specifically, this study examines operant resources' impact on perceived benefits, trust, and co-creation experience. In addition, this study also...
Persistent link: https://www.econbiz.de/10012703577
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The Ethics of Online Touristic Counselling: A Matter of Users Satisfaction
Sabou, Gabriel Cristian; Nistoreanu, Puiu; Vlad, Denisa - In: Amfiteatru Economic Journal 16 (2014) Special No. 8, pp. 1279-1287
The large expansion of internet popularity affected, tough in different degrees, almost all sectors of life. Tourism makes no exception, the travel agencies being nowadays confronted with the necessity of keeping the pace with the new technology. Airline companies - and the transport companies...
Persistent link: https://www.econbiz.de/10011724918
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Estimating Consumer Inertia in Repeated Choices of Smartphones
Grzybowski, Lukasz; Nicolle, Ambre - 2018
consumers to switch from iOS to Android and other operating systems than from Android and other operating systems to iOS … market share of iOS. …
Persistent link: https://www.econbiz.de/10012018125
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Estimating Consumer Inertia in Repeated Choices of Smartphones
Grzybowski, Lukasz; Nicolle, Ambre - 2018
consumers to switch from iOS to Android and other operating systems than from Android and other operating systems to iOS … market share of iOS. …
Persistent link: https://www.econbiz.de/10011944690
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The Return of Practice to Higher Education: Resolution of a Paradox
Raelin, Joseph A. - In: The Journal of General Education 56 (2007) 1, pp. 57-77
Although academic provision has become associated with professional education, knowledge is delivered through standard classroom methodology associated with liberal arts education. Elsewhere, a "practice turn" has elevated experience as a basis for knowledge. This article shows how practice...
Persistent link: https://www.econbiz.de/10013532873
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Pay as you go: A new proposal for museum pricing
Frey, Bruno S.; Steiner, Lasse - 2010
goals. The classical ones are entry prices and free entry. The museum club solution or exit donations allow for various …, which are charged according to the time spent in a museum. This scheme has a number of notable advantages, in particular the …
Persistent link: https://www.econbiz.de/10010270468