ul Hassan, Masood; Kouser, Rehana; Abbas, Syed Shafqat; … - In: Pakistan Journal of Commerce and Social Sciences (PJCSS) 8 (2014) 3, pp. 763-779
smartphones apps among business students by emphasizing the dimensions of perceived usefulness, perceived ease of use, social need … smartphones from ordinary phones, applications (Apps) had been given huge important in literature. We investigated the … and perceived enjoyment. Students' usage of smartphones apps is highly influenced by aspects of perceived usefulness …