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Exploring Engagement With EU News on Facebook: The Influence of Content Characteristics
Heidenreich, Tobias; Eisele, Olga; Watanabe, Kohei; … - In: Politics and Governance 10 (2022) 1, pp. 121-132
news content posted on mainstream media Facebook accounts to explain the variation in reactions, shares, and number of … 2015-2019, along with Facebook users' reactions to them. Results resonate only partly with prior literature, with …
Persistent link: https://www.econbiz.de/10012887353
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The relationship between humanitarian NGO communication and user engagement on Twitter
Dimitrova, Daniela; Heidenreich, Tobias; Georgiev, … - In: New Media & Society 26 (2022) 5, pp. 2514-2534
leading humanitarian NGOs on one of the most popular social media platforms today—namely, Twitter. The study investigates … which narratives are most popular among global NGOs and whether the way they frame the refugee issue is related to Twitter … practices and policy discussions regarding media and migration. …
Persistent link: https://www.econbiz.de/10014637027
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Des einen Freund, des andern Feind: Israel und Iran im Maghreb. Wahrnehmung und Instrumentalisierung
Werenfels, Isabelle - 2024
Entscheidungsträger im Maghreb bedienen seit Jahrzehnten Freund- und Feindbilder mit Blick auf zwei regionale Akteure, die in der MENA-Region am meisten umstritten sind: Israel und Iran. Offizielle Beziehungen zu Israel hat nur Marokko, zu Iran pflegen nur Algerien und Tunesien Beziehungen. Die...
Persistent link: https://www.econbiz.de/10014520295
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The many faces of social media in business and economics research: Taking stock of the literature and looking into the future
Tumasjan, Andranik - In: Journal of Economic Surveys 38 (2023) 2, pp. 389-426
Since their inception more than 15 years ago, social media have become a vibrant research topic in business and economics research. This article presents an integrative literature review taking stock of and showing the many faces of social media in extant research. Based on N = 1419 articles...
Persistent link: https://www.econbiz.de/10014520023
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Follow me ... on the relationship between social media activities and market values in the German Bundesliga
Frenger, Monika; Follert, Florian; Richau, Lukas; … - 2019
Transfermarkt.de's market value (transfermarkt value) is a topic that is discussed very often in sports economics. Based on existing literature, we assume that the Transfermarkt value is a function of different input parameters, such as player characteristics, player performance, player...
Persistent link: https://www.econbiz.de/10012433317
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Einstellungen, Präferenzen und Nutzungsverhalten der Bevölkerung bezüglich Social Media Seiten von Spitälern – Ergebnisse einer quantitativen Erhebung in der DACH-Region (Deutschla...
Beier, Michael; Früh, Sebastian - 2021
Dieser Forschungsbericht beschreibt Einstellungen, Präferenzen und Nutzungsverhalten der Bevölkerung bezüglich Social Media Seiten von Spitälern. Dazu werden die Ergebnisse einer quantitativen Erhebung (N=1'547) in der DACH-Region (Deutschland, Österreich, Schweiz) präsentiert und erläutert.
Persistent link: https://www.econbiz.de/10012498392
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Attitudes, Preferences and Usage Behavior of the Population Regarding Social Media Pages of Hospitals - Results of a Quantitative Survey in the DACH Region (Germany, Austria, Switz...
Beier, Michael; Früh, Sebastian - 2021
This research report describes attitudes, preferences and usage behavior of the population regarding social media pages of hospitals. For this purpose, the results of a quantitative survey (N=1,547) in the DACH region (Germany, Austria, Switzerland) are presented and explained.
Persistent link: https://www.econbiz.de/10012509001
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Analysis of tweet form's effect on users' engagement on Twitter
Han, Xu; Gu, Xingyu; Peng, Shuai - In: Cogent Business & Management 6 (2019), pp. 1-15
This research focuses on the effects on users' engagement of different tweet forms including text length, text sentiment and the usage of hashtag, mention, video or picture URL. In the first part, we analyze the tweets of five companies from the apparel industry and finds out that there is no...
Persistent link: https://www.econbiz.de/10012117379
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Will Facebook save or destroy social capital? An empirical investigation into the effect of online interactions on trust and networks
Sabatini, Fabio; Sarracino, Francesco - 2013
sociability. We find that participation in SNSs such as Facebook and Twitter has a positive effect on face to face interactions …
Persistent link: https://www.econbiz.de/10010327245
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How Banks in Bosnia and Herzegovina Use Social Networks?
Gašpar, Dražena; Mabić, Mirela; Lucović, Damir - 2016
social networks. The results of research show that banks in Bosnia and Herzegovina mostly use Facebook, mainly as a marketing …
Persistent link: https://www.econbiz.de/10011920334