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This special issue will explore a wide range of issues, from the emerging opportunities and challenges of MMORPGs, the new media industries, emerging technologies and applications and new Challenges in e-Government and e-Public services, to using e-Business to facilitate regional economic...
Persistent link: https://www.econbiz.de/10011946271
This paper is intended to provide an overview of the key issues that emerged from the presentations and discussion of a successful workshop organised by the British Academy of Management (BAM) e-Business & e-Government Special Interest Group at Newcastle University Business School on 9-10...
Persistent link: https://www.econbiz.de/10011946272
The rapid diffusion of the Internet and the emergence of various social constructs facilitated by Internet technologies are changing the drivers that define how marketing techniques are developed and refined. This paper identifies critical factors for viral marketing, an Internet-based...
Persistent link: https://www.econbiz.de/10011946286
Although social media have been employed in various business and management scientific domains, their use and role in relation to supply chains has been scant. This paper addresses the gap and adds to this body of knowledge by providing new data and original insights and by showcasing emerging,...
Persistent link: https://www.econbiz.de/10013288369