Childhood obesity and overweight children are serious and widespread problems in developed countries and in particular in the European Union. Many factors influence the diffusion of this epidemic: food advertising is certainly a significant factor. This study, based on existing data and...

The key objective of this multi-method, exploratory study was to investigate advertising and marketing practices in online social media (OSM) from the perspective of consumer behaviour and consumer protection. It aimed to identify and assess commercial practices in the context of OSM that could...

The study examines the incidence of vulnerability across the EU28 and Iceland and Norway, and the factors explaining any observed vulnerability. The study uses a range of information sources (literature review, stakeholder interviews, consumer survey and consumer experiments in five countries)...