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How Does Objective Quality Affect Perceived Quality? Short-Term Effects, Long-Term Effects, and Asymmetries
Mitra, Debanjan; Golder, Peter N. - In: Marketing science : the marketing journal of the … 25 (2006) 3, pp. 230-247
Persistent link: https://www.econbiz.de/10007271606
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Deconstructing the Pioneer's Advantage: Examining Vintage Effects and Consumer Valuations of Quality and Variety
Bohlmann, Jonathan D.; Golder, Peter N.; Mitra, Debanjan - In: Management science : journal of the Institute for … 48 (2002) 9, pp. 1175-1195
Persistent link: https://www.econbiz.de/10006086237
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Whose Culture Matters? Near-Market Knowledge and Its Impact on Foreign Market Entry Timing
Mitra, Debanjan; Golder, Peter N. - In: Journal of marketing research : JMR 39 (2002) 3, pp. 350-365
Persistent link: https://www.econbiz.de/10006653469
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D MODELING AND SYSTEMS ANALYSIS - Deconstructing the pioneer's advantage: Examining vintage effects and consumer valuations of quality and variety Dz:150
Bohlmann, Jonathan D.; Golder, Peter N.; Mitra, Debanjan - In: Operations research, Management science : OR MS ; the … 43 (2003) 5, pp. 571-574
Persistent link: https://www.econbiz.de/10006505382
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Customer perceptions of product quality : a longitudinal study ; Report No. 05-120
Mitra, Debanjan; Golder, Peter N. - In: MSI reports : working paper series (2005) 4, pp. 71-92
Persistent link: https://www.econbiz.de/10009893448
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Does Academic Research Help or Hurt MBA Programs?
Mitra, Debanjan; Golder, Peter N. - In: Journal of marketing 72 (2008) 5, pp. 31-49
Persistent link: https://www.econbiz.de/10008109470
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Findings-Innovations' Origins: When, By Whom, and How Are Radical Innovations Developed?
Golder, Peter N.; Shacham, Rachel; Mitra, Debanjan - In: Marketing science : the marketing journal of the … 28 (2009) 1, pp. 166-179
Persistent link: https://www.econbiz.de/10008172563
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Verbesserung der Haltbarkeit von Feuerleichtsteinen und Deckenstrahlungsbrennern
Golder, Peter; Hammer, Hartmut; Klima, Rolf; Schulte, … - In: Stahl und Eisen : Zeitschrift für die Herstellung und … 113 (1993) 10, pp. 53-62
Persistent link: https://www.econbiz.de/10006350692
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A Comment on "Price-Endings When Prices Signal Quality"
Shoemaker, Robert; Mitra, Debanjan; Chen, Yuxin; … - In: Management science : journal of the Institute for … 49 (2003) 12, pp. 1753-1758
Persistent link: https://www.econbiz.de/10006082825
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Metrics-When and Why Nonaveraging Statistics Work
Shugan, Steven M.; Mitra, Debanjan - In: Management science : journal of the Institute for … 55 (2009) 1, pp. 4-15
Persistent link: https://www.econbiz.de/10008162364