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Chen, Yuxin
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5
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Iyer, Ganesh
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
Journal of marketing research : JMR
5
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4
International journal of industrial organization
2
Information systems research : ISR ; an information systems journal of the Institute for Operations Research and the Management Sciences
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OLC EcoSci
ECONIS (ZBW)
135
RePEc
46
BASE
1
USB Cologne (EcoSocSci)
1
Other ZBW resources
1
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Dynamic targeted pricing with strategic consumers
Chen, Yuxin
;
Zhang, Z. John
- In:
International journal of industrial organization
27
(
2009
)
1
,
pp. 43-51
Persistent link: https://www.econbiz.de/10008879507
Saved in:
2
Exclusive Handset Arrangements in the Wireless Industry: A Competitive Analysis
Subramanian, Upender
;
Raju, Jagmohan S.
;
Zhang, Z. John
- In:
Marketing science : the marketing journal of the …
32
(
2013
)
2
,
pp. 246-270
Persistent link: https://www.econbiz.de/10010095559
Saved in:
3
Product line competition and price promotions
Jing, Bing
;
Zhang, Z. John
- In:
Quantitative marketing and economics : QME
9
(
2011
)
3
,
pp. 275-300
Persistent link: https://www.econbiz.de/10009263548
Saved in:
4
Research Note#x2014Price Discrimination After the Purchase: Rebates as State-Dependent Discounts
Chen, Yuxin
;
Moorthy, Sridhar
;
Zhang, Z.John
- In:
Management science : journal of the Institute for …
51
(
2005
)
7
,
pp. 1131-1140
Persistent link: https://www.econbiz.de/10006077352
Saved in:
5
A Comment on "Price-Endings When Prices Signal Quality"
Shoemaker, Robert
;
Mitra, Debanjan
;
Chen, Yuxin
; …
- In:
Management science : journal of the Institute for …
49
(
2003
)
12
,
pp. 1753-1758
Persistent link: https://www.econbiz.de/10006082825
Saved in:
6
Research NoteManaging e-Marketplace: A Strategic Analysis of Nonprice Advertising
He, Chuan
;
Chen, Yuxin
- In:
Marketing science : the marketing journal of the …
25
(
2006
)
2
,
pp. 175-187
Persistent link: https://www.econbiz.de/10006870867
Saved in:
7
Referral Infomediaries - For a referral infomediary, more reach is not necessarily good.
Chen, Yuxin
;
Iyer, Ganesh
;
Padmanabhan, V.
- In:
Marketing science : the marketing journal of the …
21
(
2002
)
4
,
pp. 412-434
Persistent link: https://www.econbiz.de/10006891964
Saved in:
8
Research Notes - Consumer Addressability and Customized Pricing - With price customization, more is not always better.
Chen, Yuxin
;
Iyer, Ganesh
- In:
Marketing science : the marketing journal of the …
21
(
2002
)
2
,
pp. 197-208
Persistent link: https://www.econbiz.de/10006894408
Saved in:
9
Research Note: Consumer Heterogeneity and Competitive Price-Matching Guarantees - Price-matching guarantees can facilitate price competition.
Chen, Yuxin
;
Narasimhan, Chakravarthi
;
Zhang, Z.John
- In:
Marketing science : the marketing journal of the …
20
(
2001
)
3
,
pp. 300-314
Persistent link: https://www.econbiz.de/10006899803
Saved in:
10
Individual Marketing with Imperfect Targetability - Being imperfect in targeting is perfect for profit.
Chen, Yuxin
;
Narasimhan, Chakravarthi
;
Zhang, Z.John
- In:
Marketing science : the marketing journal of the …
20
(
2001
)
1
,
pp. 23-41
Persistent link: https://www.econbiz.de/10006902875
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