//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"olc"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
The future of consumerism
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Type of publication
All
Article
13
Language
All
Undetermined
12
English
1
Author
All
Bloom, Paul N.
13
Gundlach, Gregory T.
2
Adler, Robert
1
Basurto Meza, Carlos E.
1
Bolton, Lisa E.
1
Cannon, Joseph P.
1
Chatterji, Aaron K.
1
Cohen, Joel B.
1
Ginsberg, Jill Meredith
1
Hoeffler, Steve
1
Keller, Kevin Lane
1
Levy, Alan S.
1
Lurie, Nicholas H.
1
Milne, George R.
1
Perry, Vanessa G.
1
Robinson, Melissa Grills
1
Smith, Brett R.
1
Szykman, Lisa R.
1
more ...
less ...
Published in...
All
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
5
Journal of marketing
2
MIT sloan management review
2
California management review : CMR
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of retailing
1
Journal of social entrepreneurship
1
more ...
less ...
Source
All
OLC EcoSci
ECONIS (ZBW)
34
USB Cologne (EcoSocSci)
9
RePEc
4
Other ZBW resources
1
Showing
1
-
10
of
13
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Does Marketing Products as Remedies Create "Get Out of jail Free Cards"?
Bolton, Lisa E.
;
Cohen, Joel B.
;
Bloom, Paul N.
- In:
Journal of consumer research : JCR ; an …
33
(
2006
)
1
,
pp. 71-81
Persistent link: https://www.econbiz.de/10007274224
Saved in:
2
How Social-Cause Marketing Affects Consumer Perceptions - A market research technique called conjoint analysis can help managers predict what kind of affinity marketing program is...
Bloom, Paul N.
;
Hoeffler, Steve
;
Keller, Kevin Lane
; …
- In:
MIT sloan management review
47
(
2006
)
2
,
pp. 49-55
Persistent link: https://www.econbiz.de/10006228676
Saved in:
3
Slotting Allowances and Fees: Schools of Thought and the Views of Practicing Managers
Bloom, Paul N.
;
Gundlach, Gregory T.
;
Cannon, Joseph P.
- In:
Journal of marketing
64
(
2000
)
2
,
pp. 92-108
Persistent link: https://www.econbiz.de/10005959602
Saved in:
4
Avoiding Misuse of New Information Technologies: Legal and Societal Considerations
Bloom, Paul N.
;
Milne, George R.
;
Adler, Robert
- In:
Journal of marketing
58
(
1994
)
1
,
pp. 98-110
Persistent link: https://www.econbiz.de/10006002322
Saved in:
5
Retailer power and supplier welfare - The case of wal-mart
Bloom, Paul N.
;
Perry, Vanessa G.
- In:
Journal of retailing
77
(
2001
)
3
,
pp. 379-396
Persistent link: https://www.econbiz.de/10006619370
Saved in:
6
Scaling Social Entrepreneurial Impact
Bloom, Paul N.
;
Chatterji, Aaron K.
- In:
California management review : CMR
51
(
2009
)
3
,
pp. 114-133
Persistent link: https://www.econbiz.de/10008265421
Saved in:
7
Overcoming Consumption Constraints Through Social Entrepreneurship
Bloom, Paul N.
- In:
Journal of public policy & marketing : JPP & M ; an …
28
(
2009
)
1
,
pp. 128
Persistent link: https://www.econbiz.de/10008241032
Saved in:
8
Identifying the drivers of social entrepreneurial impact : theoretical development and an exploratory empirical test of SCALERS
Bloom, Paul N.
;
Smith, Brett R.
- In:
Journal of social entrepreneurship
1
(
2010
)
1
,
pp. 126-145
Persistent link: https://www.econbiz.de/10010082126
Saved in:
9
Choosing the Right Green Marketing Strategy - Green marketing has not fulfilled its initial promise, but companies can take a more effective approach if they realize that a one-siz...
Ginsberg, Jill Meredith
;
Bloom, Paul N.
- In:
MIT sloan management review
46
(
2004
)
1
,
pp. 79-95
Persistent link: https://www.econbiz.de/10006241955
Saved in:
10
Slotting Allowances and the Retail Sale of Alcohol Beverages
Gundlach, Gregory T.
;
Bloom, Paul N.
- In:
Journal of public policy & marketing : JPP & M ; an …
17
(
1998
)
2
,
pp. 173-184
Persistent link: https://www.econbiz.de/10007059980
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->