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The Effect of Response Position on Trade Magazine Readership and Usage
Sekely, William S.; Blakney, Vicki L. - In: Journal of advertising research 34 (1994) 6, pp. 53-60
Persistent link: https://www.econbiz.de/10006536579
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Predicting Organizational and Decision-Maker Demographic Barriers to Outside Consultant Utilization: An Extension of the Consultation Process Model
Crabtree, Robert C.; Gomolka, Eugene G.; Blakney, Vicki L. - In: Journal of professional services marketing 12 (1996) 2, pp. 107-126
Persistent link: https://www.econbiz.de/10007075103
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Predicting Organizational and Decision-Maker Demographic Barriers to Outside Consultant Utilization: An Extension of the Consultation Process Model
Crabtree, Robert C.; Gomolka, Eugene G.; Blakney, Vicki L. - In: Journal of professional services marketing 12 (1995) 2, pp. 107-126
Persistent link: https://www.econbiz.de/10007085079