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Entity context and format induced instability in multiattribute ratings of country image
Agarwal, Sanjeev; Teas, R.Kenneth; Wong, John K. - In: International marketing review 14 (1997) 6, pp. 486-504
Persistent link: https://www.econbiz.de/10006310462
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Technology transfer in Thailand: Descriptive validation of a technology transfer model
Wong, John K. - In: International journal of technology management : IJTM 10 (1995) 7-8, pp. 788-796
Persistent link: https://www.econbiz.de/10007008709
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BOOK REVIEWS - Creating and Managing International Joint Ventures
Woodside, Arch G.; Pitts, Robert E.; Leonard, Joseph W. - In: The International trade journal 12 (1998) 4, pp. 489-492
Persistent link: https://www.econbiz.de/10007691225
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Travel and leisure activity participation
Smith, Wayne W.; Pitts, Robert E.; Litvin, Stephen W. - In: Annals of tourism research : ATR ; a social sciences journal 39 (2012) 4, pp. 2207-2211
Persistent link: https://www.econbiz.de/10010032096
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The Appropriateness of Fear Appeal use for Health Care Marketing to the Elderly: Is It OK to Scare Granny?
Benet, Suzeanne; Pitts, Robert E.; LaTour, Michael - In: Journal of business ethics : JOBE 12 (1993) 1, pp. 45-56
Persistent link: https://www.econbiz.de/10006954432
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Selections From the ABC 2012 Annual Convention, Honolulu, Hawaii
Whalen, D. Joel - In: Business communication quarterly : a publication of the … 76 (2013) 3, pp. 361-384
Persistent link: https://www.econbiz.de/10010165821