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The Starbucks Brandscape and Consumers' (Anticorporate) Experiences of Glocalization
Thompson, Craig J.; Arsel, Zeynep - In: Journal of consumer research : JCR ; an … 31 (2004) 3, pp. 631-642
Persistent link: https://www.econbiz.de/10006645056
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Demythologizing Consumption Practices: How Consumers Protect Their Field-Dependent Identity Investments from Devaluing Marketplace Myths
Arsel, Zeynep; Thompson, Craig J - In: Journal of consumer research : JCR ; an … 37 (2011) 5, pp. 791-807
Persistent link: https://www.econbiz.de/10008819548
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Marketing As Warfare: Reassessing A Dominant Metaphor
Rindfleisch, Aric - In: Business horizons 39 (1996) 5, pp. 3-10
Persistent link: https://www.econbiz.de/10006211061
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Does Distance Still Matter? Geographic Proximity and New Product Development
Ganesan, Shankar; Malter, Alan J.; Rindfleisch, Aric - In: Journal of marketing 69 (2005) 4, pp. 44-60
Persistent link: https://www.econbiz.de/10005920864
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Transaction Cost Analysis: Past, Present, and Future Applications
Rindfleisch, Aric; Heide, Jan B. - In: Journal of marketing 61 (1997) 4, pp. 30-54
Persistent link: https://www.econbiz.de/10005981653
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Re-Inquiries - Television's Cultivation of Material Values
Shrum, L.J.; Burroughs, James E.; Rindfleisch, Aric - In: Journal of consumer research : JCR ; an … 32 (2005) 3, pp. 473-479
Persistent link: https://www.econbiz.de/10006641985
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lnterfirm Cooperation and Customer Orientation
Rindfleisch, Aric; Moorman, Christine - In: Journal of marketing research : JMR 40 (2003) 4, pp. 421-436
Persistent link: https://www.econbiz.de/10006649034
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Do Reverse-Worded Items Confound Measures in Cross-Cultural Consumer Research? The Case of the Material Values Scale
Wong, Nancy; Rindfleisch, Aric; Burroughs, James E. - In: Journal of consumer research : JCR ; an … 30 (2003) 1, pp. 72-91
Persistent link: https://www.econbiz.de/10006650399
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Materialism and Well-Being: A Conflicting Values Perspective
Burroughs, James E.; Rindfleisch, Aric - In: Journal of consumer research : JCR ; an … 29 (2002) 3, pp. 348-370
Persistent link: https://www.econbiz.de/10006652494
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Family Structure, Materialism, and Compulsive Consumption
Rindfleisch, Aric; Burroughs, James E.; Denton, Frank - In: Journal of consumer research : JCR ; an … 23 (1997) 4, pp. 312-325
Persistent link: https://www.econbiz.de/10006674482