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78
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75
English
3
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Pitt, Leyland F.
78
Berthon, Pierre
24
Watson, Richard T.
14
Berthon, Pierre R.
12
Ewing, Michael T.
12
Morris, Michael H.
10
Nel, Deon
8
Caruana, Albert
5
Zinkhan, George M.
5
Hulbert, James M.
4
Leong, Elaine K.F.
4
Heerden, Gene van
3
Kavan, C.Bruce
3
Akselsen, Sigmund
2
Bakkeland, Gunnar
2
Campbell, Colin
2
Chakrabarti, Ronika
2
Chan, Anthony
2
Foreman, Susan K.
2
Page, Michael J.
2
Parent, Michael
2
Prinsloo, Melani
2
Sattari, Setayesh
2
Shapiro, Daniel
2
Spyropoulou, Stavroula
2
Abratt, Russell
1
Barnes, Bradley R.
1
Berthon, Jean-Paul
1
Bevelander, Diane
1
Bevelander, Dianne
1
Bromfield, Derek
1
Brown, Tom J.
1
Bussy, Nigel M.de
1
Capon, Noel
1
Coudounaris, Dafnis
1
Crittenden, Victoria L.
1
Crittenden, William F.
1
Dacin, Peter A.
1
Ewing, Michael
1
Ewing, Mike
1
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Business horizons
8
Industrial marketing management : the international journal for industrial and high-tech firms
6
Journal of business research : JBR
5
Journal of general management
5
Journal of managerial psychology
4
Marketing intelligence & planning
4
California management review : CMR
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of technology marketing : IJTMkt
3
Journal of the Academy of Marketing Science
3
Management information systems : mis quarterly
3
Operations research, Management science : OR MS ; the international literature digest
3
European journal of marketing : EJM
2
The service industries journal
2
AMS review : official publication of the Academy of Marketing Science
1
Corporate communications : an international journal
1
European management journal : publ. twice a year for the Scottish Business School
1
Information technology for development : an internat. journal
1
International journal of wine business research : IJWBR
1
International review of entrepreneurship : IRE
1
Journal of consumer behaviour : an international research review
1
Journal of marketing education : JME
1
Journal of marketing management : MM
1
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
1
Journal of strategic management education : JSME
1
Kurswechsel : Zeitschrift für gesellschafts-, wirtschafts- und umweltpolitische Alternativen
1
Long range planning : LRP ; international journal of strategic management
1
MIT sloan management review
1
Management decision : MD
1
Management international review : mir ; journal of international business
1
Omega : the international journal of management science
1
Production planning & control : PPC
1
Sloan management review
1
The international journal of bank marketing : IJBM
1
The international journal of human resource management
1
The journal of services marketing
1
Tourism management : research, policies, practice
1
Transnational corporations
1
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OLC EcoSci
ECONIS (ZBW)
155
Other ZBW resources
22
RePEc
16
EconStor
3
USB Cologne (EcoSocSci)
2
BASE
1
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1
Positioning the Executive MBA product: Let's not forget the requirements of the corporate market
Page, Michael J.
;
Bevelander, Dianne
;
Pitt, Leyland F.
- In:
Journal of general management
30
(
2004
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10006608377
Saved in:
2
MANAGING TECHNOLOGY - Object-Orientation: A Tool for Enterprise Design
Watson, Richard T.
;
Zinkhan, George M.
;
Pitt, Leyland F.
- In:
California management review : CMR
46
(
2004
)
4
,
pp. 89-110
Persistent link: https://www.econbiz.de/10006609315
Saved in:
3
Are There Excellent Service Firms, and Do They Perform Well?
Caruana, Albert
;
Pitt, Leyland F.
;
Morris, Michael H.
- In:
The service industries journal
15
(
1995
)
3
,
pp. 243-256
Persistent link: https://www.econbiz.de/10007334129
Saved in:
4
When customers get clever: Managerial approaches to dealing with creative consumers
Berthon, Pierre R.
;
Pitt, Leyland F.
;
Mccarthy, Ian
; …
- In:
Business horizons
50
(
2007
)
1
,
pp. 39-48
Persistent link: https://www.econbiz.de/10007390982
Saved in:
5
Right first time in service: A checklist of best practice the link to performance
Caruana, Albert
;
Pitt, Leyland F.
- In:
The journal of services marketing
11
(
1997
)
6
,
pp. 366-374
Persistent link: https://www.econbiz.de/10007365399
Saved in:
6
U-Commerce: Expanding the Universe of Marketing
Watson, Richard T.
;
Pitt, Leyland F.
;
Berthon, Pierre
; …
- In:
Journal of the Academy of Marketing Science
30
(
2002
)
4
,
pp. 333-347
Persistent link: https://www.econbiz.de/10006151481
Saved in:
7
Corollaries of the Collective: The Influence of Organizational Culture and Memory Development on Perceived Decision-Making Context
Berthon, Pierre
;
Pitt, Leyland F.
;
Ewing, Michael T.
- In:
Journal of the Academy of Marketing Science
29
(
2001
)
2
,
pp. 135-150
Persistent link: https://www.econbiz.de/10006152172
Saved in:
8
Marketing in the age of the network: From marketplace to U-space
Watson, Richard T.
;
Berthon, Pierre
;
Pitt, Leyland F.
; …
- In:
Business horizons
47
(
2004
)
6
,
pp. 33-40
Persistent link: https://www.econbiz.de/10006163355
Saved in:
9
The Internet and the birth of real consumer power
Pitt, Leyland F.
;
Berthon, Pierre R.
;
Watson, Richard T.
; …
- In:
Business horizons
45
(
2002
)
4
,
pp. 7-14
Persistent link: https://www.econbiz.de/10006174457
Saved in:
10
Pricing Strategy and the Net - The Internet poses both opportunities and threats to pricing, but a creative strategy can help avoid the intense pricing competition that obliterates...
Pitt, Leyland F.
;
Berthon, Pierre
;
Watson, Richard T.
; …
- In:
Business horizons
44
(
2001
)
2
,
pp. 45-54
Persistent link: https://www.econbiz.de/10006182041
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