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Balasubramanian, Sridhar
21
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4
Roth, Aleda V.
4
Sen, Subrata K.
4
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4
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3
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Management science : journal of the Institute for Operations Research and the Management Sciences
4
Journal of the Academy of Marketing Science
3
International journal of electronic commerce : IJEC
2
Journal of marketing
2
Journal of operations management : publ. quarterly by the American Production & Inventory Control Society, Inc
2
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2
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1
Decision support systems : DSS ; the international journal
1
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1
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1
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1
MIT sloan management review
1
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1
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Production and operations management : an international journal of the Production and Operations Management Society
1
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OLC EcoSci
ECONIS (ZBW)
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Mixing Behavior in Cross-Country Diffusion
Putsis Jr, William P.
;
Balasubramanian, Sridhar
; …
- In:
Marketing science : the marketing journal of the …
16
(
1997
)
4
,
pp. 354-369
Persistent link: https://www.econbiz.de/10006921486
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2
Promotional Elasticities and Category Characteristics
Narasimhan, Chakravarthi
;
Neslin, Scott A.
;
Sen, Subrata K.
- In:
Journal of marketing
60
(
1996
)
2
,
pp. 17-30
Persistent link: https://www.econbiz.de/10005988384
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3
Quantifying the Competitive Impact of a New Entrant
Geisel, Martin S.
;
Narasimhan, Chakravarthi
;
Sen, Subrata K.
- In:
Journal of business research : JBR
26
(
1993
)
3
,
pp. 263
Persistent link: https://www.econbiz.de/10006746733
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4
Should NFL blackouts be banned?
Putsis Jr, William P.
;
Sen, Subrata K.
- In:
Applied economics
32
(
2000
)
12
,
pp. 1495-1508
Persistent link: https://www.econbiz.de/10007674688
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5
A ORGANIZATIONAL DYNAMICS - When not all conflict is bad: Manufacturing-marketing conflict and strategic incentive design Af:140
Balasubramanian, Sridhar
;
Bhardwaj, Pradeep
- In:
Operations research, Management science : OR MS ; the …
46
(
2006
)
2
,
pp. 123-126
Persistent link: https://www.econbiz.de/10007269591
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6
An Analysis of E-Business Adoption and its Impact on Business Performance
Wu, Fang
;
Mahajan, Vijay
;
Balasubramanian, Sridhar
- In:
Journal of the Academy of Marketing Science
31
(
2003
)
4
,
pp. 425-447
Persistent link: https://www.econbiz.de/10006150955
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7
Exploring the Implications of M-Commerce for Markets and Marketing
Balasubramanian, Sridhar
;
Peterson, Robert A.
; …
- In:
Journal of the Academy of Marketing Science
30
(
2002
)
4
,
pp. 348-361
Persistent link: https://www.econbiz.de/10006151480
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8
Exploring the Implications of the Internet for Consumer Marketing
Peterson, Robert A.
;
Balasubramanian, Sridhar
; …
- In:
Journal of the Academy of Marketing Science
25
(
1997
)
4
,
pp. 329-346
Persistent link: https://www.econbiz.de/10006153457
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9
The Social-Economic-Psychological model of technology adoption and usage: an application to online investing
Konana, Prabhudev
;
Balasubramanian, Sridhar
- In:
Decision support systems : DSS ; the international journal
39
(
2005
)
3
,
pp. 505-524
Persistent link: https://www.econbiz.de/10006158950
Saved in:
10
The Economic Leverage of the Virtual Community
Balasubramanian, Sridhar
;
Mahajan, Vijay
- In:
International journal of electronic commerce : IJEC
5
(
2001
)
3
,
pp. 103-138
Persistent link: https://www.econbiz.de/10006039932
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